Junior Social Media Manager

• Manage and optimize social media profiles across Instagram, Facebook, TikTok, and YouTube.
• Create engaging, experience-driven content that highlights the luxury offerings of the lodges.
• Develop compelling captions and storytelling that align with brand values and connect with the target audience.
• Actively engage with followers, guests, and influencers to build a loyal online community.
• Drive direct bookings through organic social campaigns and targeted remarketing.
• Use analytics tools (Meta Business Suite, Google Analytics, etc.) to track KPIs and optimize performance.
• Manage influencer partnerships and content collaborations with creators and suppliers.
• Collaborate with the marketing, sales, and PR teams to ensure consistency across all messaging and campaigns.
• Handle administrative tasks, including scheduling posts and maintaining a content calendar.

Minimum Experience & Requirements :

• Bachelor's degree in Marketing or Communications (preferred).
• 3 years of experience in social media management, preferably in luxury hospitality or travel.
• Proven track record of driving direct revenue through organic social media efforts.
• Strong understanding of luxury brand positioning and engaging high-net-worth customers.
• Proficiency in social media platforms (Instagram, Facebook, TikTok, YouTube).
• Experience with social media scheduling and analytical tools.
• Excellent copywriting, storytelling, and content creation skills (basic design and video editing a plus).
• Ability to multitask and manage campaigns in a fast-paced environment.