Job Title: EMEA Regional Marketing & Packaging/Paper Expert
Primary Role:
The Regional Marketing & Packaging/Paper Expert (EMEA) is responsible for creating insights, understanding customer and industry needs, and contributing to growing existing regional accounts and winning new business in their respective market/region within Europe. This role will provide industry expertise to regional customers and collaborate with cross-functional teams, including the Regional Product Manager, to lead innovations that deliver added value to our customer base.
Key Accountabilities/Essential Functions:
- Collecting market intelligence: Gather competitive intelligence for the commercial teams and assist in creating competitive assessment tools for sales.
- Market Strategy: Support the global team with market segmentation. Understand customer needs (lead VOC), provide insights, and develop new growth strategies in collaboration with key stakeholders. Partner with the Product team, marketing, and sales in executing market strategy in the region.
- Industry Expertise for Customer Growth: Be an expert in the Packaging & Paper market & applications through first-hand end-user experience with large accounts and working with corporate account leaders and their customers. Provide leadership in creating differentiated customer value propositions and developing tools to enable the commercial team to deliver that value. Act as the primary thought leader in the sector, including maintaining/updating case studies, white papers, presentations, webinars, and identifying relevant strategic partnerships. Support sustainability efforts by integrating them into R&D, marketing activities, market analysis, new product introductions, and marketing materials where possible. Coordinate expert networks in the region.
- Product Solutions and Range: Support Solenis initiatives including Sustainability & Digital Platforms. Partner for new product development opportunities (input to Innova process – NPIs) working with global marketing, relevant Product managers, and R&D teams. Collaborate with innovation teams and sales to drive market validation, field testing, and launch of new products in the region. Have technical and marketing accountabilities towards innovations. Provide training to the salesforce in the region/cluster.
Qualifications:
- A four-year undergraduate degree is required; a graduate degree is preferred.
- Expertise in Paper & Packaging is highly desirable.
- Excellent internal and customer-facing communication and presentation skills.
- Fluent in English (written and verbal).
- Strong computer skills in MS Word, Excel, and PowerPoint.
Managerial Responsibility:
- This role has no formal managerial responsibility but may provide guidance to colleagues (e.g., provides coaching, assigns work, provides input into hiring decisions, and evaluates performance).
Travel Requirement:
- Regular travel may be required according to customer events and/or opportunities.
General Work Environment:
- Home-based, providing flexibility for work-life balance.
Skills: Behavioural & Technical:
- Excellent spoken and written communication skills.
- Effective internal communication, ensuring relevant information reaches key stakeholders.
- Fast autonomous learner, comfortable with technology, chemistry, and sustainability.
- Complex problem-solving skills.
- Good organizational and planning skills with attention to process and detail.
- Strong business sense and analytical skills.
- Confidence in presenting ideas and driving projects.
- Results-driven with a focus on creating value for customers.
- Capacity to work collaboratively in a highly engaged team.
- Passionate about customer value aligned with their values and strategy.
- Flexible and resilient.
We understand that candidates will not meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you.
At Solenis, we understand that our greatest asset is our people. That is why we offer competitive compensation, comprehensive benefits and numerous opportunities for professional growth and development. So, if you are interested in working for a world-class company and enjoy solving complex challenges, consider joining our team.
Solenis is proud to be an Equal Opportunity Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, colour, religion, sex, sexual orientation, gender identity, national origin and will not be discriminated against on the basis of disability.