SEO Manager

Initiate International
Johannesburg
Remote
ZAR 300 000 - 600 000
Job description

This is a remote position.

An exciting opportunity has opened for an experienced and results-driven SEO Manager to take the lead in shaping and executing a robust search engine optimization strategy. The successful candidate will be responsible for enhancing organic search rankings, driving website traffic, and increasing conversions. This role requires expertise in keyword strategy, on-page and off-page SEO, backlink acquisition, and continuous optimization to strengthen online visibility.

Your key job responsibilities as the SEO Manager in South Africa (Remote) will include:

  • Develop and implement a comprehensive SEO strategy to improve search engine rankings and increase web traffic.
  • Conduct in-depth keyword research to identify high-impact opportunities.
  • Optimize website structure, content, and metadata for on-page SEO.
  • Lead off-page SEO initiatives, including ethical link-building strategies and outreach campaigns.
  • Build and maintain a strong backlink profile to enhance domain authority.
  • Monitor and analyze SEO performance metrics, including organic traffic, rankings, and conversions, and provide actionable insights.
  • Conduct competitor analysis to identify gaps and opportunities for improvement.
  • Stay up to date with search engine algorithm updates, industry trends, and best practices.
  • Collaborate with content, marketing, and development teams to integrate SEO best practices into all digital initiatives.
  • Perform regular technical SEO audits and resolve any issues affecting site performance.
  • Experiment with new SEO techniques and continuously refine strategies to drive ongoing improvement.

Requirements

  • Proven experience as an SEO Manager or in a similar role.
  • Strong understanding of search engine algorithms, ranking factors, and best practices.
  • Hands-on experience with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or Moz.
  • In-depth knowledge of on-page, off-page, and technical SEO.
  • Experience in link-building and backlink acquisition strategies.
  • Strong analytical skills with the ability to interpret data and provide actionable recommendations.
  • Familiarity with HTML, CSS, and JavaScript is advantageous.
  • Excellent project management skills with the ability to work in a fast-paced environment.
  • Strong communication and collaboration skills.
  • Experience optimizing SEO for eCommerce, cryptocurrency, and content-driven websites.
  • Knowledge of CRO (Conversion Rate Optimization) strategies.
  • Understanding of local SEO and mobile optimization.
  • Certification in Google Analytics or SEO-related courses is a plus.

This is an opportunity to drive real impact in a dynamic digital environment. If you have the expertise and passion for SEO, apply today and be part of a team that’s scaling organic growth to new heights!

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