Community Manager - Fixed Term Contract

We are seeking a passionate and creative Community Manager to join our dynamic team at VML Studio X. This role will be instrumental in building and nurturing a thriving online community for our clients, with a particular focus on the Kenyan market.

Responsibilities:

Community Engagement:

• Serve as the brand voice and guardian of its personality across all social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
• Develop and implement a comprehensive community engagement strategy aligned with client objectives and brand guidelines.
• Create and curate compelling, original content (text, images, videos) optimized for each platform.
• Build and nurture relationships with our online community by actively engaging in conversations, responding to comments and messages promptly and authentically, and fostering a sense of belonging.
• Moderate online communities, ensuring a safe, inclusive, and positive environment for all users.
• Proactively identify and leverage opportunities to spark conversations, run interactive campaigns, and drive meaningful engagement.

Content Management:

• Collaborate with the content creation team to develop and execute a content calendar that aligns with overall marketing objectives.
• Adapt and translate existing content into Swahili, ensuring cultural relevance and linguistic accuracy.
• Stay informed about current trends, conversations, and news to create timely and engaging content.
• Manage community-specific content calendars, ensuring consistency in tone, voice, and brand messaging.

Customer Support & Feedback:

• Act as a liaison between the brand and its community, collecting and analyzing feedback to identify trends and areas for improvement.
• Collaborate with customer support teams to address inquiries and resolve issues effectively and efficiently.
• Proactively identify and escalate customer concerns to relevant internal stakeholders.

Analytics & Reporting:

• Track and analyze key community engagement metrics (e.g., reach, engagement rate, sentiment) using social media analytics tools.
• Prepare regular reports on community health, engagement levels, and campaign performance, providing actionable insights to inform future strategies.
• Continuously monitor and analyze the competitive landscape to identify opportunities and stay ahead of the curve.

Event & Campaign Support:

• Support the execution of social media campaigns and initiatives.
• Provide live social media coverage of events, as needed.

Requirements:

• Preference will be given to a Native Swahili (Kenyan) speaker with excellent written and verbal communication skills in both Swahili and English.
• 2+ years of experience as a Community Manager.
• Deep understanding of Kenyan culture, online behavior, and social media trends.
• Proven ability to build and nurture engaged online communities.
• Excellent written and verbal communication skills, with a knack for crafting engaging and shareable content.
• Strong understanding of social media marketing principles and best practices.
• Experience using social media management and analytics tools (e.g., Hootsuite, SproutSocial, Brandwatch).
• Ability to work independently and as part of a team in a fast-paced environment.
• Passion for social media and a genuine interest in connecting with people online.

Preferred Qualifications:

• Familiarity with ORM tools (e.g., Radian6, Sprinkler, Social Studio).