Brand Strategist

To know more about the role or to apply, visit Crayon HERE

How you'll role

You’ll be the brain behind world-class brand strategies, narratives, and content that cut through the noise. You’ll help brands find their voice, define their positioning, and communicate their purpose in a way that resonates. If you’ve ever looked at a campaign and thought “I could have done that better”, then it’s time to prove it.

What you'll do

1. Craft killer strategies – Develop creative strategies that define brand narratives, tone of voice, and messaging frameworks.
2. Create compelling content – From website copy to brand manifestos, your words will shape how brands show up in the world.
3. Do deep-dive research – Understand target markets, interview key players, and extract insights that drive strategy.
4. Run workshops – Help clients align, ideate, and extract meaningful content through facilitated sessions.
5. Pitch and present – Sell your ideas and strategies to clients in a way that gets them excited.
6. Lead and mentor – Manage junior writers, strategists, and external creative resources.
7. Contribute to the company’s growth – From marketing content to blog writing, your voice will help shape our own brand.

What you'll need

Education & Experience:

• 6+ years in branding, strategy, content, or communications (or you’re just a savant)
• A Bachelor’s degree in a related field (Communications, PR, Journalism, Copywriting, or similar)
• A strong portfolio showcasing strategy, narrative development, and killer content

Skills & Mindset:

• A conceptual thinker who thrives in ambiguity
• An exceptional writer with a meticulous eye for detail
• Versatile, adaptable, and able to take projects from brief to concept to execution
• A team player who collaborates well but can also take charge
• Resilient under pressure—because let’s be real, some days are hectic
• Insatiably curious with a proactive approach to problem-solving
• Comfortable working remotely and handling evening meetings (our clients are in the USA)

BONUS POINTS IF YOU:

• Have experience building websites via Squarespace, WordPress, etc.
• Can write video scripts and understand animation/broadcast design.
• Can do basic video editing.
• Own large tracts of land where we can vacation. (Worth a shot, right?)

To know more about the role or to apply, visit Crayon HERE