Content Marketing Manager

Valid8 Financial, Inc.; United States; Remote; USD 60,000 - 100,000

Job description

We're the trailblazers in real-time marketing and intelligence, empowering businesses to make bold, profitable decisions on the fly. Our proprietary platform, Brand Mentality, harnesses the power of AI and strategic data partnerships to turn a brand's unique DNA into actionable insights that drive results. With Sightly, marketers can seize trending moments and optimize campaigns across platforms like YouTube, TikTok, CTV, and more with lightning speed and authenticity. Join our crew and help shape the future of real-time marketing intelligence for top brands and agencies—let's revolutionize the way marketing happens!

We're on the hunt for a Content Marketing Manager who's bursting with creativity and energy! As a key player on our team, you'll help shape and execute content strategies that catapult Sightly to new heights in the B2B marketing world. Your mission? Craft captivating content for a range of channels, from our website and email campaigns to sales collateral, press releases, and in-depth white papers. If you're a masterful storyteller with a deep grasp of the B2B marketing landscape and experience with advertising or media agencies, let's collaborate to create content that truly resonates!

*At this time we will only consider candidates with direct experience, or knowledge of, Media Agencies and the Advertising landscape.

What you will be focused on:

1. Develop and manage a comprehensive content calendar to support Sightly's marketing goals and campaigns.
2. Write engaging and on-brand copy for the Sightly website, email campaigns, sales collateral, press releases, and white papers.
3. Collaborate with cross-functional teams, including product, sales, and design, to align content with overall business objectives.
4. Translate complex concepts and insights from the Brand Mentality platform into accessible, impactful messaging.
5. Stay updated on industry trends and emerging topics to produce timely, relevant, and thought-provoking content.
6. Partner with external agencies and stakeholders as needed to execute content projects.
7. Track and analyze content performance metrics to refine strategies and ensure measurable success.

What you bring to the table:

1. Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
2. 3–5 years of experience in content marketing, preferably in the B2B technology or marketing industry.
3. Proven ability to create high-quality content for diverse formats, including web copy, email, and long-form documents.
4. Strong understanding of B2B marketing strategies, with bonus points for knowledge of the advertising and media agency landscape.
5. Exceptional writing, editing, and storytelling skills with a keen eye for detail.
6. Familiarity with analytics tools and a data-driven approach to optimizing content.
7. Strong project management skills with the ability to juggle multiple priorities in a fast-paced environment.
8. Self-starter attitude with a passion for innovation, creativity, and storytelling.

Perks of joining Sightly:

We're not just about the work; we're about creating an amazing experience for our team too! Enjoy a competitive compensation package that includes options, so you can own a piece of the action. Stay healthy and happy with our comprehensive health plans, covering medical, dental, and vision. We believe in work-life balance, so you'll get flexible PTO and parental leave to take care of what matters most. Our remote-first, collaborative, and friendly work environment means you can work from anywhere while still feeling connected to our amazing team. And, you'll get to collaborate with a talented and dynamic crew who are just as passionate about what they do as you are!

Location:

This is a remote position. Proximity to New York City is a plus.

Our Values:

1. We love what we do. We’re passionate about what we do and who we do it for.
2. We stay curious. We encourage asking questions and we cultivate an environment of learning.
3. We move first. We’re a lean & hungry team who get sh*t done. We respond to change with nimble innovation.
4. We care about people. We understand that life is bigger than work. We look out for one another and celebrate each person's unique contributions to the team.
5. We respect perspectives. We champion the right to having one’s own unique mentality and we encourage diversity of thought.