Product Manager

Product Manager - Home Appliance

Job Summary

• Contributes to expanding the product's market coverage by setting up a product line-up operation plan.
• Contributes to maximizing sales and minimizing loss by managing product lifecycle and developing a pricing strategy to meet the target sales for the product.
• Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth

Job Description

1. Perform the development and management of the line-up, efficiency improvement efforts, and market issue response.
2. Perform the product launch setting by analyzing the new model's target quantity and profit and loss and working closely with HQ & RHQ.
3. Develop ideas for new products or product enhancements by creating product strategies, roadmaps, and specifications
4. Monitoring and evaluating product performance and customer feedback to drive continuous improvement
5. Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed

Requirements

• Bachelor's Degree with 8 years of experience in product marketing, preferably in white goods.
• Excellent skills in Microsoft office packages; in particular Excel
• Demonstrated innovation and creative problem-solving abilities
• Effective written and verbal communication skills both in Turkish and English
• Ability to multi-task and work in a fast-paced environment
• Must be a creative thinker and strong team player