Video Product Marketing Manager

Video Product Marketing Manager

Date: 28 Nov 2024

Location: Singapore, Singapore

Company: Singtel Group

An empowering career at Singtel begins with a Hello. Our purpose, to Empower Every Generation, connects people to the possibilities they need to excel. Every "hello" at Singtel opens doors to new initiatives, growth, and BIG possibilities that takes your career to new heights. So, when you say hello to us, you are really empowered to say…“Hello BIG Possibilities”.

Be a Part of Something BIG!

Are you passionate about entertainment and ready to shape the way audiences experience video?

At Singtel, we’re transforming how people connect with their favorite content. We’re seeking a Video Product Marketing Manager to take the reins of our video business operations, driving growth, innovation, and customer delight.

Make an Impact by

• Overseeing the growth, profitability and oversight of Video business operations.
• Planning for and executing campaigns to grow Gross Adds wherever possible and increase the ARPU of existing customer base.
• Develop campaigns to maximise Gross Adds from different sales channels.
• Work with the LMAA team to upsell more content whether Pay TV, OTT video or non-video products and services
• Look into and iron out customer care issues together with internal Singtel custcare, Network, Content, LMAA and Product Development teams
• Manage the linear TV and OTT video business in an integrated manner for coherent packaging, content engagement and lifecycle management.
• Achieve and grow TV Gross adds from various Singtel sales channels
• To improve TV upsell by supporting the LMAA team
• Launch new channels and packs as we acquire new video content
• To manage cessation of channels as may be from time to time
• To grow the take-up of OTT video content amongst the existing pay TV subscriber base.

Skills for Success

• Min Degree, bonus if specialising in Marketing or Finance
• Min 4-5 years of experience in marketing / business domain
• Comfortable with numbers
• Proficiency in Excel and Powerpoint
• Excellent negotiation skills in managing different interests and discussing new business deals
• Business case modelling
• Bonus if have experience in managing external vendors and conducting presentations to top management

Rewards that Go Beyond

• Flexible work arrangements
• Full suite of health and wellness benefits
• Ongoing training and development programs
• Internal mobility opportunities

Are you ready to say hello to BIG Possibilities?

Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career!

We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.