Social Media Executive

About Us:

At OOm Group, we are passionate about digital marketing and committed to empowering progress through digital transformation. Since 2006, we have been a leading digital performance marketing agency in Singapore, helping businesses of all sizes—including SMEs, enterprises, government agencies, and non-profit organizations—achieve their digital marketing goals.

Location: Central, Somerset

Working Hours: Mon-Fri 9am-6pm

Benefits: Birthday Leave, Cash Benefits & Performance Bonus

Responsibilities:

Content Creation and Management:

• Develop and execute engaging, on-brand content for social media channels, including Facebook, Instagram, LinkedIn, and TikTok.
• Attend client meetings to understand their business goals and tailor content accordingly.
• Create compelling content for both owned and paid platforms, ensuring alignment with overall marketing strategies.

Strategy Development:

• Develop a comprehensive social media strategy and manage content calendar planning.
• Set campaign KPIs and track performance benchmarks, providing analysis and recommendations for improvement.
• Provide actionable insights based on data analysis, industry trends, and best practices.

Performance Monitoring:

• Compile, measure, and analyze social media metrics to assess campaign effectiveness.
• Manage daily social media activities, including content creation, post scheduling, and strategic organization to maximize engagement and reach.
• Monitor and analyze social media performance using relevant tools, delivering regular reports and insights.

Collaboration and Administration:

• Collaborate with cross-departmental teams to ensure content aligns with brand guidelines and messaging.
• Maintain seamless communication across various groups to keep all stakeholders informed and engaged.
• Conduct research on current benchmark trends and audience preferences in collaboration with the digital marketing team.

Digital Marketing Execution:

• Conceptualize and oversee digital and online strategies, specifically tailored for Facebook, Instagram, and TikTok.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media management and content creation.
• Strong analytical skills with the ability to interpret data and generate insights.
• Familiarity with social media management tools and analytics platforms.

Interested applicants may send your updated resume to +65 8068 2355or by clicking "Apply". Only shortlisted candidates will be notified.