Social Media Executive

About OOm Pte Ltd

OOm is a leading digital marketing agency in Singapore, specialising in performance-driven strategies across SEO, SEM, social media, and content marketing. Since our establishment, we have empowered brands of all sizes to thrive in the digital landscape by delivering impactful marketing solutions that drive business growth.

We’re looking for a highly organised individual with an eye for design and social media to take charge of our social media operations. This role involves overseeing a team of writers, designers, editors and social media executives to ensure smooth production and scheduling of high-volume content for our clients.

Roles and Responsibilities :

Content Creation and Management

• Develop and execute engaging, on-brand content for social media channels, including Facebook, Instagram, LinkedIn, and TikTok (Includes short form video editing & graphic design)
• Attend client meetings to understand their business goals and tailor content accordingly
• Assist with onsite shoots for short-form videos
• Create compelling content for both owned and paid platforms, ensuring alignment with overall marketing strategies.

Strategy Development

• Develop a comprehensive social media strategy and manage content calendar planning.
• Set campaign KPIs and track performance benchmarks, providing analysis and recommendations for improvement.
• Provide actionable insights based on data analysis, industry trends, and best practices.

Performance Monitoring

• Compile, measure, and analyse social media metrics to assess campaign effectiveness.
• Manage daily social media activities, including content creation, post scheduling, and strategic organization to maximise engagement and reach.
• Monitor and analyse social media performance using relevant tools, delivering regular reports and insights.

Collaboration and Administration

• Collaborate with cross-departmental teams to ensure content aligns with brand guidelines and messaging.
• Maintain seamless communication across various groups to keep all stakeholders informed and engaged.
• Conduct research on current benchmark trends and audience preferences in collaboration with the digital marketing team.

Requirements :

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in content creation and social media management – you have a deep understanding of the current and emerging social media landscape, trends and platforms
• Excellent written and verbal communication skills
• Proficiency in graphic design tools (e.g., Canva, Photoshop, Illustrator) and video editing tools (e.g. CapCut, iMovie, Premiere Pro)
• Basic knowledge of video editing tools for YouTube, Tik Tok and Instagram Reels
• Strong analytical mindset with experience using tools like LinkedIn Analytics, Google Analytics, or similar
• Familiarity with social media management tools

Interested applicants may send your updated resume and content portfolio to hrtalentteam@oom.com.sg or by clicking "Apply" . Do include your involvement in the created content (scripting / editing / filming etc)