Design and execute comprehensive social media strategies to increase brand visibility and engagement, focusing on TikTok, Instagram, and livestream platforms.
Produce high-quality, engaging, and shareable content tailored to each platform, including short-form videos, images, and interactive media.
Plan, coordinate, and assist in regular livestream sessions to showcase products.
Plan and oversee advertising campaigns across social media channels, ensuring alignment with the company's marketing objectives.
Conduct market research to identify trends, target audiences, and competitive landscape to inform marketing strategies.
Coordinate and promote events, exhibitions, and promotional activities to enhance brand awareness.
Requirements:
Min Degree in Marketing, Communications, or a related field.
Min 2-3 years of working experience as Social Media Executive, Marketing Executive, or similar role.
Strong understanding of social media platforms, particularly TikTok and Instagram, including trends and best practices.
Excellent written and verbal communication skills.
Proficiency in content creation tools and analytics platforms.
Ability to work independently and collaboratively in a fast-paced environment.