Senior Media Planner

GroupM is the world’s largest media investment company and is a part of WPP. We are currently looking for a Planner to join us. In this role, you will manage a set of clients and propose digital strategies across the full digital mix including Display, Mobile, Social & SEM to drive great results for our coveted new partnership with The Coca Cola Company. As part of your career growth, there will be opportunities to work on integrated campaigns as well.

Reporting of the role

This role reports to a Senior Manager.

3 best things about the job:

1. You will work on The Coca Cola account which will challenge your critical thinking & creative ideations.
2. Have fun whilst learning on the job with some of the brightest sparks at GroupM.
3. Dare to be different to stand out from the crowd and strive to succeed!

In this role, your goals will be:

In three months:

1. You should be familiar with our proprietary tools and standard industry tools.
2. You should be able to advise on media recommendations, in consultation with the Associate Director and handle day-to-day client queries on the media recommendations.
3. You should understand and be able to handle the internal processes in MediaCom in terms of planning, invoicing etc.

In six months:

1. You should have presented media recommendations to clients face-to-face.
2. You should have met all the clients that you work with, gained a fair knowledge of your client’s businesses, and understand how they work.
3. You should have built a comfortable rapport with your team members and your clients.

In 12 months:

1. You should have gained full knowledge/overview on your clients’ businesses, and know what works in order to achieve the clients’ business objectives.
2. You should have planned and executed at least 10 client campaigns independently.
3. You should have participated in new business pitches.

What your day job looks like at GroupM:

1. Day-to-day client servicing and relationship management.
2. Coordinate with local GroupM offices on campaign planning with APAC markets.
3. Digital & social display campaign planning, implementation, and optimisation, along with integration with the wider comms.
4. Deployment of best-in-market targeting & tracking tools.
5. Extract, report & analyse clients’ digital campaign performance.

Minimum qualifications:

1. Graduate degree relating to business/marketing/communication.
2. 2 - 3 years experience in media planning/digital media, preferably in a media agency.
3. Experience and knowledge on SEM is a plus.
4. Experience with adserving tools such as Sizmek & Double Click.
5. Rigorous & comfortable with numbers.
6. Great knowledge of Excel & PowerPoint.
7. Comfortable with meeting clients & great presentation skills.
8. Passionate about media & digital media.
9. You are a team player with good interpersonal skills and you thrive in an energetic and fast-paced environment.

More about GroupM

GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&Pm, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Discover more about GroupM at www.groupm.com.

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