Sales and Marketing Executive

About Us

We provide businesses with a smart, user-friendly HR system—Carbonate—designed to simplify workforce management. We're expanding rapidly and looking for a driven Sales and Marketing Executive to grow our client base and bring Carbonate to more B2B clients.

Role Overview

We are looking for a results-driven Sales and Marketing Executive to spearhead our lead generation, outreach, and client conversion efforts for Carbonate. You will be responsible for building and maintaining a robust pipeline of leads, running outreach campaigns, and converting prospects into long-term customers.

Key Responsibilities

• Develop and maintain a strong pipeline of qualified B2B leads for our HR SaaS product.
• Execute high-volume outreach through email, phone, LinkedIn, and other digital channels.
• Build relationships with prospects through consistent and professional communication.
• Conduct product demos and clearly articulate the value of Carbonate to potential clients.
• Work with the marketing team to align outreach strategies with campaigns.
• Update and maintain our CRM with accurate and timely information on leads, activities, and outcomes.
• Track sales KPIs and provide regular updates to management.
• Close deals and ensure a smooth transition of new clients to the onboarding team.
• Stay up to date with industry trends and competitors.

Requirements

• 1–3 years of experience in sales or marketing, preferably in SaaS or B2B environments.
• Excellent communication and interpersonal skills.
• Self-motivated with a strong sense of ownership and accountability.
• Proficiency in CRM systems (e.g., HubSpot, Salesforce, or similar).
• Experience running outreach campaigns and nurturing leads.
• Comfortable in a fast-paced, goal-oriented environment.
• Strong organizational and time management skills.

Preferred

• Experience in HR tech or with HR systems.
• Knowledge of B2B sales funnels and customer acquisition strategies.
• Familiarity with sales automation tools and LinkedIn outreach tools.

What We Offer

• Competitive salary and performance-based incentives.
• Dynamic, collaborative team environment.
• Opportunity to grow with a fast-scaling SaaS product.
• Training and support to help you succeed in your role.