Retail Sales Operations Manager (Skincare & Wellness)

Ensuring all Asterspring Centres in Singapore meets the company’s desired sales performance, service standard and staff productivity including center operations flow and inventory control.

Sales Management

• Devise sales plan and work closely to coach Centre Managers in achieving their respective sales goals and targets set in meeting the Country’s financial goals.
• Attends weekly Sales Meeting set in office/provides updates on MTD sales performance, follow-up on sales mapping and appointment scheduling to determine month end sales forecast.
• Participates in Bi-monthly office AS management meeting to align on performance expectation for each outlet, estimated sales landing, tracking of KPIs (couch occupancy, number of transaction, average transaction value, appointment booking, treatment rendering, staff productivity and etc) and also align with all essential marketing mechanics, operational/logistics support and education requirement and plan.
• Prepares & lead monthly ground meeting to align on performance expectation for each center and communicate monthly sales mechanics effectively down to ground staff not limited to service standards/promotion sharing etc.
• Conducts monthly Progress Meeting at each outlet to recognize good performers, motivate weak performers, review centers’ customer profile and tailor fit suitable sales strategy for individual outlet to achieve sales target.
• Conducts forecasting of inventory and commitment of target by respective CMs to inculcate ownership mindset and ensure optimum inventory level in supporting sales delivery.
• Executes daily sales tracking & reporting by outlet and total group, optimizing sales potential, profiling of customers and proper allocation of data base and commission, optimizing couch occupancy, transaction value, customer retention, result monitoring and follow up service.
• Monitors sales conversion ie. new consultation, conversion rate and no. of new customer sign up.

People Development

• Identifies staff with potential to grow for promotion and career advancement.
• Cultivates a work environment that is aligned to company’s goal, objectives and corporate values.
• Conducts Manpower planning, allocation and time scheduling to optimize resources & productivity.
• Coaches ground staff with suitable and effective sales ammunitions ie sales kit, consultation skills, role play, sales scripting, telemarketing, induction and on-the-job training to guide and strengthen sales skills of the ground staff instead of being overly dependable on promotion and hard selling approach.

Center Operations & Others

• Conducts random checking in ensuring center staff follow to the approved SOP on the part of stock management.
• Support marketing team in sales events/road show/seminar/launch activities.

Requirements:

• Possess Degree or Diploma
• Certification in EWI / CIDESCO / CIBTAC / ITEC will be added advantage
• At least 3 years of relevant experience
• Proficient in using MS Excel, PowerPoint & Words
• Pleasant disposition and customer service oriented
• Experience in using SAP will have an added advantage

Other Information:

• 5 days’ work week, Mon to Fri, 9.00am to 6.00pm
• Office directly connected to Paya Lebar MRT (Paya Lebar Square Office Tower)