At Abbott, we believe people with diabetes should have the freedom to enjoy active lives. That’s why we’re focused on helping people with diabetes manage their health more effectively and comfortably, with life changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.
Responsible for providing regulatory guidance to shape and inform successful marketing campaigns and programs that range from traditional media to upcoming social media channels in established and emerging markets. To review promotional, corporate and other non-promotional materials for APAC region. Developing and implementing regulatory strategy and working closely with various stakeholders. Define regulatory advertising objectives to ensure campaigns are effective and appropriate for their intended audience.