Marketing Executive (Tuas, Singapore)

Marketing Executive

Job Responsibilities:

• Develop and execute online marketing strategies to promote company services.

• Manage digital properties including website, social media, blogging, CRM and marketing related tools to drive lead generation.

• Achieve and maintain ranking for website including use of best practices in SEM.

• Prepare marketing content (e.g., EDM, social media posting) every month.

• Collate reports for SEO, SEM, EDM and other digital marketing tools.

• Create compelling content tailored for our target audience, reflecting our industry-leading container and modular construction solutions.

• Collaborate with cross-functional teams to align digital campaigns with business goals.

• Stay abreast of digital marketing trends to keep our brand ahead in the competitive construction industry.

• Liaise with partners, vendors and other teams to achieve above.

• Design and develop content for marketing collaterals (online & offline) to support various brochures, banners, promotions, campaigns, web and catalogue designing.

• Web design, development & maintenance.

• Design, manage & execute creative ideas to create digital design work for company’s web properties, social media accounts and e-commerce platforms.

• Assist in content creation and manage content delivery on web properties and social media platforms (including Facebook, Instagram, LinkedIn, YouTube, Google Business) to attract leads.

• Manage digital marketing to improve traffic and web ranking for leads generation.

• Create & establish the look and feel of the brand/campaigns in order to develop leads and stimulate sales.

• Search & coordinate the production of marketing collaterals with potential vendors whenever necessary as well as preparing of budget.

• Conceptualize and implement promotions and campaigns to promote sales and product knowledge among internal and external stakeholders.

• Support in tracking demographic trends and performance indications and generate report and presentations.

• Create new converting and interactive design/layout in order to support the marketing team in optimizing their content and inbound marketing strategies.

• Maintain a marketing calendar to track all above activities.

• Track demographic trends, performance indications and generate reports.

• Coordinate marketing collaterals with potential vendors whenever necessary.

• Any other ad-hoc duties assigned by the company.

Job Requirements:

• Min 1-2 years of working experience.

• Well versed in Social media, SEO & SEM.

• Competent with Graphic Design, Video Editing & Web Editing.

• Knowledge of image editing and digital sketching software, i.e., Adobe Photoshop and Illustrator required.

• Photography and videography skills preferred.

• Proficient in both English and Chinese (spoken and written).

• Excellent English writing skills.

• Possess strong interpersonal and communication attributes.

• Proactive team player, responsible, self-driven and organised.

• Able to handle work pressure and meet deadlines in a fast-paced environment.

Summary of Role Requirements:

• Looking for candidates available to work:

  • Monday: Morning, Afternoon, Evening

  • Tuesday: Morning, Afternoon, Evening

  • Wednesday: Morning, Afternoon, Evening

  • Thursday: Morning, Afternoon, Evening

  • Friday: Morning, Afternoon, Evening

• 1 year of relevant work experience required for this role.

• Working rights required for this role.

• Expected salary: $2,500 - $3,000 per month.