Marketing Executive [ FMCG / Digital Marketing ] 6154

• Mon-Fri 9AM – 6PM
• Location: Chin Bee Crescent (Boon Lay MRT)
• Salary: $4000 to $4200 + AWS + VB

Requirements

• Diploma/Degree in Business/Marketing.
• At least 2 years of FMCG food trade marketing or retail marketing experience.
• Basic understanding of ecommerce, digital marketing and social media.

Key Responsibilities:

1. Trade Marketing Support

• Support Marketing Director in planning and executing marketing campaigns to promote 3rd party brands at retail supermarkets.
• Coordinate marketing initiatives and promotional activities for 3rd party brand partners.
• Develop advertising materials for POSM, digital and social media channels.
• Assist in creating sales support materials and retail in-store promotions.

2. Retail Marketing for offline Gourmet Retail Shop and online company Eshop

• Support Marketing Director in implementing local store marketing, weekly promotions and activities to drive foot traffic and sales in Gourmet Retail Shop and online store to meet assigned sales target.
• Plan weekly promotions for company retail shop and online store (including selecting right mix of products and setting pricing).
• Assist in overseeing retail merchandising efforts for optimal product display and sales.

3. Marketing Apps Maintenance

• Support marketing team to maintain and update mobile apps, and platform optimization.
• Monitor and troubleshoot app performance issues for optimal functionality.
• Collaborate with UX/UI designers to enhance user interfaces and overall user experience.