Marketing Executive

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47,000 pioneers around the globe. Our teams at Henkel Adhesive Technologies help to transform entire industries and provide our customers with a competitive advantage through adhesives, sealants, and functional coatings. With our trusted brands, our cutting-edge technologies, and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture, and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?

Your Role

• The Marketing Executive is responsible for the execution of Singapore & Malaysia’s B2B adhesives marketing activities to build brand visibility, awareness, and achieve sales objectives across multiple businesses.
• Assess market potential and identify quality leads to support SBU market entry and growth. Conduct data mining, quantitative and qualitative research on consumption trends, competitors, and market dynamics to provide actionable insights. Validate findings and make recommendations for strategic decisions.
• Lead market and customer engagement through events, campaigns, and partnerships that enhance brand awareness. Produce localized marketing materials aligned with brand guidelines, monitor competitors, and collaborate on annual marketing plans. Manage relationships with partners and agencies for successful implementation.
• Create content for digital platforms, consistent messaging that drives customer engagement. Manage social media, web content, and digital tools to enhance brand presence and ROI. Support content creation, update databases, and design digital assets to improve brand visibility and customer interaction.

• Candidate must possess at least a Bachelor’s Degree in Marketing, Business Management, or related business discipline.
• Minimum 3 years of B2B marketing management experience.
• Strong analytical skills, problem-solving skills, resourceful and result-oriented.
• Proven experience in creating content and managing social media and digital content to drive brand engagement and growth.
• Team player with a demonstrated history of active involvement in extracurricular activities.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.