Marketing Executive

We are seeking a dynamic Marketing Specialist to lead digital campaigns, craft innovative strategies, and drive customer engagement. Join us to make an impact in the automotive industry!

Responsibilities:

• Collaborate with agencies on digital and print ads that align with sales goals for workshops, promotions, and online campaigns.
• Develop targeted marketing strategies to attract and retain body and paint service customers.
• Manage and update digital platforms, including showcasing services and promotions.
• Plan, execute, and optimize digital campaigns across multiple platforms to maximize reach.
• Stay updated on industry trends and explore new media platforms and innovative marketing concepts.
• Analyze campaign data to provide insights and improve future strategies.
• Organize events and roadshows, handling venue sourcing, setup, and coordination to drive customer engagement.
• Optimize customer database systems and utilize data mining tools for lead analysis and marketing insights.
• Design and produce marketing materials such as brochures and seasonal promotions.

Requirements:

• Diploma/Degree in Marketing, Business, or a related field.
• 2+ years of experience in a marketing role, preferably in the automotive or aftersales industry.
• Strong knowledge of digital marketing, including social media, Google Ads, and SEO.
• Excellent project management and organizational skills.
• Ability to analyze data and translate insights into actionable marketing strategies.
• Creative thinker with strong communication and interpersonal skills.
• Proficiency in graphic design software (e.g., Adobe Creative Suite) is a plus.
• Must be able to meet with customers for business collaboration.