Marketing - Content Copywriter & Curator – Singapore

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About the department

The Bloomberg APAC Marketing team plays a critical role in aligning Bloomberg’s global marketing vision with the unique and diverse needs of the APAC region. By combining data-driven insights, creative storytelling, and a multi-channel approach, the team delivers tailored campaigns that build brand awareness, help acquire new clients, deepen relationships with existing ones, and support recruitment and talent initiatives. Operating in a complex and fast-paced environment, the team works closely with Sales, Product, and internal partners to ensure that regional initiatives are both impactful and seamlessly integrated with Bloomberg’s broader global objectives.

What’s the role

Our APAC Marketing team in Singapore is seeking an experienced content writer and curator with deep knowledge of the global business landscape and financial markets. The ideal candidate will combine creative writing expertise with a professional services background to craft compelling short-form content that resonates with our audience and drives engagement.

We’ll trust you to:

1. Write clear, engaging short-form content for a finance and business audience across multiple digital platforms.
2. Source, organize, and manage content libraries and databases.
3. Blend creativity, research skills, and organizational ability to ensure content is aligned with campaign goals.
4. Research and curate high-quality content that is timely and relevant to target audiences.
5. Generate original ideas that go beyond the brief and support audience engagement.
6. Deeply understand the prospect/customer journey to guide content strategy.
7. Collaborate with stakeholders, including product and sales teams, to align content with business objectives.
8. Partner with art directors and designers to shape strong visual and narrative concepts.
9. Sub-edit and proofread content to ensure accuracy, clarity, and brand consistency.
10. Manage multiple deadlines in a fast-paced environment and incorporate feedback effectively.
11. Present and pitch content ideas to internal stakeholders, including senior leadership.

You’ll Need to have:

1. 5-10 years of recent hands-on copywriting experience in a global corporate in-house marketing department or international agency setting, with a proven track record in business content creation.
2. Demonstrated experience writing B2B marketing content for digital platforms such as social media, websites, email marketing, landing pages, and other short- and long-form content formats.
3. Proven experience developing content for multiple APAC markets, tailoring messaging for regional nuances and audience behaviors (e.g., Singapore, Hong Kong, Australia, Japan).
4. Experience working in fintech, banking, investment, insurance, or professional services.
5. Exceptional writing skills, with a portfolio that showcases versatility and clarity across formats.
6. Strong understanding of SEO best practices and experience creating optimized content.
7. Excellent research skills and the ability to quickly understand complex financial topics.
8. Experience collaborating in cross-functional teams, including marketing, product, and sales.
9. Familiarity with managing content libraries or databases for efficient cataloging and retrieval.
10. Exceptional organizational skills and meticulous attention to detail.
11. Bachelor's Degree or equivalent experience.
12. Excellent communication skills in written and spoken English.
13. Demonstrated continuous career growth within an organization.

We’d love to see:

1. Understanding of user experience principles and conversion optimization.
2. Experience with content management systems (CMS) and marketing automation tools.
3. Ability to contribute to content strategies and editorial planning.

Bloomberg is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law.

Bloomberg is a disability inclusive employer. Please let us know if you require any reasonable adjustments to be made for the recruitment process. If you would prefer to discuss this confidentially, please email amer_recruit@bloomberg.net.