Marketing Communications Officer

Job Description

1. Host live-streaming events (product launches, promotions, Q&A) to boost brand exposure, customer interaction, and sales conversion.
2. Create social media video content (product introductions, brand stories, testimonials) to enhance brand appeal and user engagement.
3. Represent the company at external events and promotions, strengthening brand image and trust with the target audience.
4. Design and implement communication plans to maximize brand exposure across various channels.
5. Write and edit marketing materials (press releases, blogs, social media posts, ads) to attract and engage the target audience.
6. Maintain media relationships, organize press conferences, and ensure positive media coverage for the company.
7. Manage social media content and campaigns to increase brand visibility and user interaction.
8. Ensure communication aligns with the brand image and strengthens public awareness and trust.
9. Conduct market research to analyze trends, competitors, and audience needs to inform strategies.
10. Collaborate with other departments to ensure consistent marketing activities and achieve strategic goals.

Requirements

1. Experience in marketing, PR, communications, or brand management.
2. Familiar with social media platforms and digital marketing.
3. Skilled in writing and editing press releases, ads, and social media content.
4. Able to independently plan and execute brand communication activities.