Marcomms Specialist (Brand Management, Events, Literature Content, Public Relations)

Marcomms Specialist (Brand Management, Events, Literature Content, Public Relations)

The Marketing Manager/Senior Manager is a full-time executive of the company responsible for leading and executing all marketing and public relations related activities.

Roles and Responsibilities:

1. Marketing:
   • Execution of all Marketing, Advertising and Marketing Events plans that align with the company strategy.
   • Manage and execute all marketing communication with accuracy and in a timely manner.
   • Manage partnerships with internal and external stakeholders, including suppliers, agencies, and corporate partners.
   • Negotiate with external stakeholders to secure the best possible rates.
   • Monitor and evaluate Return on Investments, effectiveness, and efficiency of all marketing campaigns.
2. Digital Marketing:
   • Conceptualize and execute digital, online, and social media strategies such as Facebook, Google Ads, Google Network Advertising, and YouTube.
3. Public Relations:
   • Build strong rapport with editors in Singapore.
   • Handle all public relations related inquiries and press events.
   • Proactively identify public relations angles to draft press releases and printed collateral.
   • Provide creative directions and/or proposals by partnering with Creative Executives and Designers for artwork designs and creative photography direction for press kits.
   • Coordinate and arrange media visits to company outlets, interviews, and media/press events to create awareness of company services and products.
   • Shortlist and develop bloggers to assist with brand awareness.
   • Manage bloggers with assistance from medical doctors to provide professional aesthetic advice.

Requirements:

1. Min Degree in Mass Communication / Marketing / Business or its equivalent.
2. Knowledge of traditional marketing and digital media trends, attuned to social media with experience in online marketing.
3. Independent, outgoing personality with excellent interpersonal skills.
4. Experience in conceptualizing, proposing, planning, and executing marketing campaigns, promotions, roadshows, and events.
5. Min 10 years experience as a marketing manager required.

Interested candidates please send a copy of their resume to leonleong@recruitexpress.com.sg (Attn: Marketing Communications).

Thank you.

Leon Leong De Cong
R1551708
Recruit Express Pte Ltd (Healthcare & Lifesciences Division)
EA License: 99C4599