Manager Sales Operations, SEA

Purpose & Overall Relevance For The Organization

As part of Sales Development, the Sales Operations Manager implements best-in-class and future-oriented tools, processes, policies, and guidance to enable the country sales teams to achieve operational excellence and commercial success. The holder of this position is an ambassador for our Digital Sales Solutions and supports the sales organization in achieving profitable and sustainable market share growth.

Key Responsibilities

1. Manage the roll-outs of the digital sale solutions (such as CLICK, Digital Showroom, ASSIST, Connect, and EDI) in South East Asia (SEA) with the Global and Emerging Market (EM) roll-out team and drive process change management.
2. Be the single point-of-contact to consolidate, document, and prioritize demand for required system/process enhancements and/or new capabilities for roll-outs to new sales organizations or customer groups.
3. Provide transparency and insights on current sales and sell-in related processes and needs to the roll-out team.
4. Plan customer roll-out waves with Sales Development and the commercial leadership team and ensure proper and timely communication to customers.
5. Onboard customers to CLICK and all tools alike.
6. Promote digital tools within the SEA sales community and ensure a constant communication flow on the status of the projects and initiatives to main stakeholders, the commercial leadership team, and other sales and/or project-related functions.
7. Provide trainings and regular updates of the local digital sale solutions to internal functions such as customer service and sales.
8. Perform and manage user acceptance tests for roll-outs to new sales organizations and for new features on digital sale solutions and ensure end-to-end process testing (incl. SAP-AFS with customer service and local IT support).
9. Coordinate cross-functionally with internal interfaces (ex: marketing, sales, finance, customer service, IT) to ensure the CLICK platform offers relevant, timely, and engaging content.
10. Manage and maintain local content on the CLICK platform and keep service pages up-to-date (ex: page label translations, seasonal marketing content, FAQ pages, cut-off dates, campaigns, etc.).
11. Maintain local Salesforce backend and ensure master data accuracy.
12. Support customer service on technical issues with CLICK and ASSIST reported by customers, creation of IT tickets to escalate to Global IT operations.
13. Ensure timely season readiness of the sell-in tools in SEA in close collaboration with the marketing, IT, and sales functions (ex: content, master data, sales calendar, assortments, packages, etc.).
14. Create local market packages and assortments on CLICK, showcasing key products/concepts across all channels.
15. Develop an annual digital activation plan and coordinate the digital activation process with local functions (sales, marketing) to increase customer engagement and impact top-line.
16. Create and send out regular newsletters to CLICK customers to promote new features, new releases, sales timelines, new season start dates and activate them to increase platform usage and drive net sales.
17. Ensure local reporting on defined sales and analytics KPI’s and share insights with relevant stakeholders; identify deviations from targets and drive necessary changes.

Key Relationships

1. Global/Market: Global Wholesale, Global Digital Wholesale, Global KAM & Sales Development, EM Commercial, EM Wholesale, EM Sales Development, EM Digital Wholesale Solutions.
2. Clusters/Countries: General Managers, SEA Brand, SEA Business Development, Country Managers, Country Wholesale Leads, Heads of Key Account / Region / Fashion / Customer Service.

Knowledge, Skills And Abilities

1. Deep insight into sales and customer service processes with an affinity to digital tools.
2. Project management skills and the ability to lead diverse teams of technical and non-technical roles.
3. Good communication skills and comfortable presenting complex topics to senior stakeholders.
4. Innovative mindset, encouraging change, taking personal ownership and can-do attitude.
5. Basic to advanced Microsoft Office skills.
6. Proficient IT skills including SAP, Salesforce, HTML.
7. Fluent in English both verbally and written.

Requisite Education And Experience/Minimum Qualifications

1. 5+ years within a commercially driven organization, preferably with sales or marketing experience within adidas or comparable (ex: sales operations, sales coordination, sales development).
2. Cross-functional experience ideally with customer service / operations / IT / sales / finance.
3. Sportswear industry experience is a plus.

adidas celebrates diversity, supports inclusiveness, and encourages individual expression in our workplace. We do not tolerate harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.