Works under the direction of a marketing director to help achieve the company's marketing goals and objectives.
Research market trends, demographics, pricing strategies and other relevant information that helps senior marketing manager and director develop marketing plans and strategies.
Enters marketing data into spreadsheets and helps to create data and financial reports for senior marketing manager and director.
Conceptualization and development of tactical promotions to drive revenue for the organisation.
Work with cross-functional teams in the implementation of marketing promotions for assigned brands to ensure seamless execution.
Responsible for the marketing of assigned brands’ extended products and services.
Oversee and manage the development and production of assigned brands’ in-store POSM and marketing collaterals.
Create promotional marketing materials such as brochures, blogs, menus, flyers, etc.
Provides fact-checking, copy-editing, proof-reading, and formatting assistance during the creation of mailers, coupons, website content and other promotional materials.
Oversee the production of all major marketing materials by working closely with external vendors such as printers, sponsors, and other involved parties.
Plan promotional events hosted by the company's marketing department.
Any other jobs or duties assigned by the Director, Marketing from time to time.