Manager, Banquet

Job Description

Responsible to meet, make introduction and ensure that all arrangement and requirements are gathered with the customer prior to event. Read and analyse Banquet Event Order in order to gather customer’ requirements, determine proper set up, buffet, audio visuals, time line and also give attention to any special customer needs.

STRATEGIC PLANNING

1. Work closely with the team to establish clear, identifiable and achievable sales targets.
2. Work out the sales strategies and growth plans in line with the BOD’s revenue and profit targets set in the business plan.
3. Develop and manage budgets required to meet sales goals.
4. Develop sales strategies and set realistic and achievable targets for all brands.
5. Identify key market segments and implement strategies for each market segment for revenue growth.
6. Establish new accounts for the Group.
7. Oversee day to day events/ routine work requirement.
8. Conduct market research and analysis on rates/packages.
9. Staff Performance Tracking, ROA Planning (Route of Advancement).

MARKETING

1. Effectively craft out the brand identity and brand values for individual brand and steer it in the right direction.
2. Work with the team to hit the P&L set by the BOD.
3. Decide on appropriate marketing strategies within budget to meet the sales goals set by the BOD.
4. Work with Marketing on all collaterals of marketing needs and packaging of the products.
5. Implement effective sales measures should sales fall below target for the month.
6. Develop at least 3 campaigns for each brand per year.
7. Supervise a team of marketing managers to meet the marketing objectives within the marketing budget given.

Any other jobs or duties assigned by the management from time to time.

Job Requirements

1. Diploma / Degree in Hotel Management, Food & Beverage or equivalent.
2. At least 2 years of Supervisory experience in Banquets, Catering Sales or Catering services with knowledge of Profit and Loss statements, food and wine pairing, and menu composition.
3. Proficient in handling wedding events is preferred.
4. Demonstrated ability to interact with customers, employees, and vendors.
5. Possesses good problem solving and leadership skills.
6. Fluent in English and Mandarin (to be able to liaise with Mandarin speaking associates).