Company description:
ST Logistics Pte Ltd
Job description:
Job Function: Communications
Job Summary: The Communications Executive / Higher Executive coordinates the Company's marketing and communication efforts. He/she liaises with internal and external audiences/stakeholders to manage marketing and communication events and channels, and is responsible for executing strategies and plans as directed. The Communications Executive / Higher Executive also implements the Company's marketing strategy to create a positive impact in the areas of branding, recruitment, media and public (including customer) relations. The Communications Executive / Higher Executive is a highly-driven, organised, innovative and creative individual with strong communication and writing skills, capable of collaborating with others to deliver marketing and communication plans.
He/she is required to have good interpersonal skills, as well as a good understanding of marketing concepts and social media skills/trends. He/she is also expected to conduct training and can be assigned to lead a team or liaise with Business Units and commercial vendors.
Job Responsibilities/Key Tasks (External):
- Develop Communication strategies and plans:
• Develop communication strategies and plans
• Assist in creating an implementation roadmap for communication activities
• Identify effective engagement channels and platforms for target stakeholders to achieve desired ROI
• Conduct industry research to inform marketing strategies
• Manage relationships with vendors and creative agencies - Manage organisation branding and public relations:
• Coordinate marketing collaterals
• Develop social media campaigns and content
• Create social media collaterals
• Adopt new digital marketing technologies
• Monitor communication channels
• Support internal communication initiatives
• Execute marketing plans across digital platforms
• Manage corporate website updates
• Communicate with internal and external stakeholders. - Use research and insights:
• Collate information, analytics and figures from various sources
• Create detailed reports to present trends - Develop network and outreach:
• Develop value propositions and outreach collaterals
• Support industry events and networking
• Research brand awareness and public perceptions
• Implement and improve branding plans
• Monitor digital collateral for brand consistency
• Maintain social media and digital marketing channels
• Create and distribute press releases and media content
• Develop consistent branding collaterals such as videos etc.
• Communicate brand guidelines and gather feedback
• Enhance marketing, recruitment, media, and public relations
• Monitor company mentions and products/services
• Implement unified corporate identity in internal communications - Crisis Management:
• Deploy crisis management messaging to manage crisis situations in accordance with established guidelines
• Manage and escalate crisis situations in accordance with appropriate guidelines, including escalation if required
• Track event developments and social media reactions during crisis situations - Others:
• Undertake any assigned projects or duties directed by Management.
Job Requirements:
- Strong writing, editing and proofreading skills with attention to detail
- Knowledge of graphic design and video editing tools (e.g. Canva, Adobe Suite) is an advantage
- Experience in digital content creation, social media management and internal communications tools (e.g. Sharepoint or Viva Engage)
- Strong analytical and problem-solving skills.
- Good interpersonal and communication skills
- Positive attitude and willingness to learn.
- Ability to work independently and manage multiple priorities.
- Strong attention to detail and organisational skills.
Professional Qualifications & Relevant Experience:
- Diploma / Degree in communications, journalism, public relations, business, marketing or related field.
- Fresh Graduates / 1-2 years of relevant working experience in Corporate Communications or Marketing Communications.
- Proficiency in basic MS Office Applications / Microsoft Power Platform Applications and Adobe Creative Suite or other designing software.
- Singaporean only