Head of Marketing

Head of Marketing - Singapore - JAC Recruitment Pte Ltd

The ideal candidate will lead marketing initiatives and drive brand awareness across various channels for our client in the consumer electronics industry.

Main Responsibilities:

• Manage campaign execution, oversee the marketing team, and align efforts with the company's overall objectives.
• Develop a comprehensive marketing strategy to enhance brand visibility, market presence, and customer engagement.
• Design and execute social media strategies to expand online presence on relevant platforms.
• Conduct market research and stay informed about industry trends to identify growth opportunities, customer insights, and competitive intelligence.
• Promote lead generation and customer acquisition through targeted B2B and B2C marketing strategies.

Requirements:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• A minimum of 8+ years of experience in digital marketing, branding, content strategy, and customer acquisition.
• Frequent travel across the region may be required.
• Effective communication skills, including a minimum of 3 years of people management experience.

This position requires a seasoned professional who can develop and implement effective marketing strategies to drive business growth.