Graphic Design Strategist

ABOUT THE ROLE

As a graphic design strategist in the User Growth team for Elfie, you will be responsible for creating visually compelling and user-friendly designs that make health monitoring accessible and engaging. The role ensures Elfie’s value proposition is presented in a format that encourages users to actively onboard with Elfie and participate in managing their chronic conditions. By creating visually appealing and accessible designs across various marketing materials, you contribute significantly towards Elfie’s north star: maximising global health impact.

WHAT WE OFFER

• A permanent global contract, with fiercely competitive salary
• Comprehensive private healthcare from day one
• Individualised career progression and development framework
• Hybrid working - 3 days in our co-working office in Singapore
• 14 days PTO, plus national holidays off
• Performance-related bonus paid twice a year; April and October
• Brand new MacBook and associated tech on day one
• An inclusive culture where everybody in the business has direct impact

WHAT YOU WILL DO

• Develop visual concepts for user acquisition campaigns tailored to various markets, demographics and therapeutic areas, ensuring cultural appropriateness and engagement.
• Create static and motion graphics and video content for various platforms, adapting styles and formats to suit different audience preferences and technical requirements.
• Design and produce finalized assets for multiple channels, adhering to brand guidelines, healthcare industry standards, and local market nuances.
• Collaborate closely with cross-functional teams to create effective visual solutions. Collaborate with UX/UI designers to ensure marketing assets align with the app's interface and overall user experience.
• Conduct A/B testing on creatives and concepts, analyze performance metrics, and stay informed about industry trends.
• Participate in regular team meetings and campaign performance reviews, presenting design concepts and rationales to stakeholders and incorporating feedback into final designs.

WHAT YOU WILL NEED

• Over 5 years of experience in graphic design for marketing across multiple markets, including at least 2 years with an app-based company.
• Proven skills in design thinking methodologies, with a focus on creating static and motion ads, editing video content, creating UI videos for digital advertising.
• Proficient in Adobe Suite (Photoshop, InDesign, Illustrator, AfterEffect, Premiere Pro), Figma, and relevant 2D/3D software.
• Strong understanding of design principles such as typography, layout, and color theory, with the ability to produce positive sentiments materials that challenge industry norms in health advertising.
• Excellent communication and collaboration skills, demonstrating leadership while managing diverse requirements, and capable of thriving in a fast-paced environment, both independently and collaboratively.

WHY JOIN US?

• Strong and genuinely patient-focused company mission.
• Truly global start-up with a blend of diverse cultures and backgrounds.
• Excellent financial credibility and refreshingly clear future vision.
• Phenomenal growth plans and an excellent company spirit.
• Regular social events; our football team "Elfie FC" is taking Saigon by storm!
• Dedicated career pathways and training to support your development.
• Experienced founders with 20+ years experience in digital health, software, and partnership development in both bluechip and start-up companies.

ABOUT ELFIE

Elfie is the first completely free, gamified mobile app that rewards users for monitoring their health. Our vision is to become the world's largest self-reported medical record platform, supporting all therapeutic areas in a single, gamified, and free app for maximum impact.

We have a footprint in 7 countries (Brazil, France, United Kingdom, Turkey, Egypt, Hong Kong, Singapore, and Vietnam), growing to 12 by the end of 2024 and 25 by the end of 2025.

WHAT NOW?

Apply today for immediate consideration! Know someone who would be a good fit for this role? We’re offering a monetary reward if you refer them to us and they are successful!