Digital Sales Manager

Summary

The Digital Sales Manager has primary responsibility for the online sales performance across B2B and B2C for the ESET office in Australia, working closely with the global and APAC marketing teams to raise the awareness of the ESET brand across our digital channels.

Our Digital Sales Manager has beginning-to-end responsibility for ESET's Australian online sales performance, including product specific online acquisition and retention and customer lifetime value growth strategy.

Job Description

Our Online Business Manager will be required to drive initiatives coordinating with internal teams to ensure all digital spend delivers effective ROAS whilst maintaining high brand standards.

Supporting the Marketing Director, our Online Business Manager will be responsible for the deployment of effective digital activity working closely with the teams at HQ and third-party resources. The role will be responsible for online advertising, acquisition and online sales performance in line with the strategy in Australia.

This role requires a deep proven ability to drive sales through impactful sales analysis through close partnership with the Channel sales organization for APAC.

Additionally, the Online Business Manager will be responsible for:

1. Analyzing and interrogating the digital marketing performance on a weekly basis with online revenue target responsibility.
2. Liaising and managing the relationship between ESET Australia, APAC marketing and Global digital teams.
3. Reporting on the effectiveness of the digital marketing and acquisition and making recommendations for improvement.
4. Responsible for forecasting, online budget planning (incl. media planning & buying) and performance monitoring with regards to the budget allocation efficiency.
5. Staying on top of the latest trends in the digital space to inform future direction.
6. Working with our Marketing Analyst on data requirements.
7. Providing insight on consumer behavior in the digital space which could inform the creative route.
8. Work with our in-house designer on developing engaging and impactful content for our digital campaigns.
9. To manage the strategic development of ESET Australia’s social media presence.
10. Work closely with the teams in Australia to monitor retention rates.

Experience

• Proven work experience as a Digital Marketing Manager or similar role.
• Solid experience coordinating successful online sales and marketing campaigns.
• Strong digital marketing and advertising skills to include knowledge of key SEO principles, an understanding of the metrics and measures for digital marketing (Social, Display, PPC and Video).
• Strategic planning skills.
• Solid analytical and reporting skills.

At ESET, diversity, equity, and inclusion (DEI) are integral to our corporate culture. We believe in creating a respectful environment, where everyone feels valued and respected, welcoming applications from individuals of all backgrounds, including race, gender, age, religion, disability, and sexual orientation.

Benefits

Health & Well-being

• Annual leave
• Sick leave
• Hospitalisation leave
• Company health insurance First-level treatment
• Company health insurance Specialist treatment
• Company health insurance Hospitalisation coverage
• Dental benefit
• Fitness First Gym membership
• Hybrid work arrangements
• Time off during major religious festivals
• LinkedIn Learning Corporate Licenses

Family

• Parental leave - maternal
• Parental leave - paternal
• Childcare leave
• Unpaid infant care leave
• Compassionate leave
• Wedding leave

Office

• Massage chair
• Ping pong table
• Karaoke machine
• Fully stocked pantry
• Social wall
• Celebrations - Birthdays, family day
• Gender reveal party
• Christmas party
• Quarterly teambuilding events

Other

• Personal IT equipment for work
• Chinese New Year red packets
• Company car, at all staff's disposal
• Referral program
• Quarterly recognition program
• Loyalty leave
• APAC Off-Site
• Long service awards
• Time off in-lieu

Primary Location

Singapore

Additional Locations

Time Type

Full time

Get to know us:

Our Singapore office was established with a primary objective to be closer to our channel partners (time difference from Bratislava ranges from 5hrs (India) to 12hrs (New Zealand)), to represent ESET in the APAC region and to help drive sales and marketing activities.

APAC HQ is in Singapore and as of January 2022, there are two other country offices in APAC. One in Australia (Sydney) and the other in Japan (Tokyo).

We believe in gender equality. Nationalities/languages in Singapore office: Hindi, Punjabi, English, Chinese, Malay, Indonesian, Tagalog, Japanese, Korean, Slovak, Czech, German, Polish, Lithuanian.