Creative Lead

Your Role

As our Creative Lead, you will take charge of all creative aspects of our innovation programmes, ensuring a visually compelling and cohesive experience across campaigns and digital platforms. At Padang, you will find a wide range of projects that will fire your imagination. As a key contributor to our team, you’ll oversee the design process, lead creative briefs, and produce high-quality assets that drive engagement and support marketing campaigns, web development, and overall brand presence. The ideal candidate possesses a strong background in design and a solid understanding of web development.

Your Responsibilities

Creative-related responsibilities:

• Lead Creative Strategy: Drive the creative vision for our innovation programmes, aligning with strategic objectives and branding guidelines.
• Conduct Creative Briefs: Work closely with cross-functional teams to conduct creative briefs, gather requirements, and translate ideas into effective design concepts.
• Pitch Concepts: Communicate with internal and external stakeholders, including presenting work to our clients and partners.
• Generate High-Quality Assets: Produce visually appealing assets, including digital ads, social media graphics, presentations, and web-based materials.
• Support Marketing Campaigns: Collaborate with the Communications team to design materials for client campaigns and Padang’s own channels.
• Web Development: Leverage skills in HTML, CSS, JavaScript, and other web technologies to build and maintain web pages that support programme objectives.
• Generative AI Tools: Utilise generative AI tools to enhance and expedite creative processes. Exposure to AI design tools (e.g., Midjourney, DALL-E, Adobe Firefly) is highly desirable.
• Brand Consistency: Ensure all creative outputs are on-brand and consistent across all channels.

Others:

• Remote Collaboration: Work effectively within a hybrid team environment, ensuring clear communication and timely delivery of projects.
• Vendor Management: Brief, collaborate and supervise event vendors, particularly in photography and videography.
• Event Support: Assist in event preparations and management as part of the Padang team, as well as the facilitation of the participants, including support for prototyping.

Attributes we require of you (Primary)

We are looking for an ambitious and dynamic talent, who has a can-do attitude and enjoys working in a fast-paced, dynamic environment. You should have:

1. Experience: Minimum of 5 years in a design role, with experience leading creative projects and collaborating with marketing and web development teams.
2. Design Skills: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, and InDesign) and other design tools. Strong portfolio showcasing versatility in digital, print, and web design.
3. Web Development Knowledge: Understanding of HTML, CSS, JavaScript, and other front-end languages. Experience with content management systems is a plus.
4. Generative AI Exposure: Familiarity with generative AI tools for design and a passion for leveraging AI to innovate and enhance creative workflows.
5. Creative Problem-Solving: Ability to translate complex ideas into visually engaging assets that resonate with various audiences.
6. Continuous Learning: Passion for staying up-to-date with design trends, emerging AI tools, and new technologies, and eagerness to improve skills.
7. Remote Work Discipline: Self-motivated with a high level of integrity and the discipline to work independently in a remote environment.
8. Collaboration and Adaptability: Strong team player who is open to feedback and able to adapt to changing requirements and priorities.

Attributes that we love to see in you (Optional)

These are advantageous:

• Animation and Video Editing: Basic skills in video editing software (e.g., Premiere Pro and After Effects) to support multimedia campaigns.
• UX/UI Knowledge: Understanding of user-centred design principles and best practices for creating intuitive, user-friendly interfaces.
• Project Management: Familiarity with project management tools (e.g., Asana and Trello) and ability to manage multiple projects and deadlines.

Summary of role requirements:

• Looking for candidates available to work:
  • Monday: Morning, Afternoon
  • Tuesday: Morning, Afternoon
  • Wednesday: Morning, Afternoon
  • Thursday: Morning, Afternoon
  • Friday: Morning, Afternoon
• More than 4 years of relevant work experience required for this role