Content Creator(Lead)

Company Description:

prettyFIT is a well-known Singaporean ladies footwear brand with a strong reputation for creating stylish and comfortable shoes for women. We are looking for a Content Marketing Creator to join our team and oversee the brand's positioning and development.

Key Responsibilities:

1. Content Creation: Develop engaging and visually appealing content for prettyFIT's digital platforms, including website, social media, and email marketing.
2. Copywriting: Craft compelling and on-brand copy for product descriptions, blog posts, social media captions, and marketing campaigns. Maintain a consistent brand voice and tone across all content channels that resonates with our target audience and reflects our brand values and identity.
3. Visual Storytelling: Work closely with our design team to create captivating visual content, including graphics, images, and videos, to enhance our brand identity.
4. Social Media Management: Manage prettyFIT's social media accounts, plan content calendars, and execute social media campaigns to increase brand visibility and engagement.
5. Community Engagement: Interact with our loyal customer base, respond to comments and messages, and build meaningful relationships with our audience.
6. Content Strategy: Collaborate with the marketing team to develop content strategies that align with prettyFIT's brand values and marketing goals.
7. Market Research: Stay up-to-date with industry trends, analyze competitor content, and identify opportunities for innovation in our content approach.

Qualifications:

1. Diploma in Marketing, Communications, Journalism, or a related field.
2. Proven experience in content creation, copywriting, and social media management.
3. Exceptional writing and communication skills.
4. Proficiency in graphic design tools and basic video editing.
5. Strong understanding of digital marketing trends and SEO principles.
6. A passion for fashion, footwear, and the prettyFIT brand.

If you are a creative, innovative, and motivated marketing professional looking to join a dynamic and growing brand, we would love to hear from you!

At prettyFIT, we believe in creating a positive and supportive work environment that encourages growth and development. We offer competitive remuneration and benefits packages, as well as opportunities for career advancement.

To apply, please submit your resume, cover letter & expected remuneration to our recruitment team at hr@prettyfit.com.sg