Assistant Marketing Manager

Roles & Responsibilities

Key Responsibilities:

Marketing Strategy and Planning

• Assist go-to-market (GTM) strategies for new markets, with a focus on expanding into regions like Malaysia and key agricultural states.
• Collaborate with internal teams to ensure marketing efforts align with product launches and business development initiatives.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in a marketing role, with at least 2 years in a managerial position.
• Proven experience in developing and executing marketing strategies.
• Strong understanding of digital marketing, including SEO, social media management, and content marketing.
• Experience managing external agencies and vendors.
• Excellent communication skills, with the ability to create compelling marketing content and engage stakeholders.

Preferred Skills:

• Experience in the agritech, sustainability, or technology sectors.
• Knowledge of CRM tools like Pipedrive, HubSpot, or Microsoft Dynamics 365.
• Familiarity with event planning and management for industry exhibitions and trade shows.
• Experience managing PR campaigns and media relationships.