Assistant Manager, Marketing

Responsibilities:

• Develop and implement comprehensive marketing strategies that align with company goals and drive brand awareness and customer engagement.
• Create and execute multi-channel marketing campaigns, including digital marketing, social media, and content marketing.
• Conceptualize and create marketing and promotional materials to support the regional sales team.
• Analyze market trends, customer insights, and competitive landscapes to identify opportunities for growth and innovation.
• Develop and execute marketing strategies that support and drive growth in strategic business segments.
• Collaborate with cross-functional teams, including regional distributors, to ensure marketing initiatives are integrated and aligned with overall business strategies.
• Manage the marketing budget effectively, allocating resources to initiatives that yield the highest ROI.
• Utilize data-driven insights to track and measure the effectiveness of marketing campaigns and make data-based decisions to optimize future efforts.
• Lead and collaborate with partners and vendors to enhance the reach and impact of marketing activities.
• Stay updated on industry trends, emerging technologies, and best practices in marketing to continuously improve the company's marketing strategies.
• Responsible for overall corporate communications and corporate branding projects.

Requirements:

• Bachelor's Degree in Marketing, Business Administration, or a related field.
• Knowledge and experience in the healthcare/medical supplies industry and OTC business; regional knowledge and experience is a plus.
• Analytical mindset, well-versed in using data analysis and insights to optimize marketing strategies.
• Excellent communication skills, with the ability to convey complex ideas effectively.
• Creative thinker with the ability to conceptualize and execute innovative marketing campaigns.
• Strong project management skills, including the ability to prioritize tasks and manage multiple projects simultaneously.
• Adaptable and resourceful, able to thrive in a fast-paced, dynamic work environment.
• Strong collaboration and interpersonal skills, with the ability to work effectively with cross-functional teams.
• A passion for keeping up with industry trends and continuously learning about new marketing strategies and technologies.

Please submit your updated resume in Word format by using the Apply Now Button.
We regret that only shortlisted candidates will be notified.

Email resume to reeve.lim@peopleprofilers.com