Transplant Customer Engagement Lead

Transplant Customer Engagement Lead

Transplant Customer Engagement Lead

Apply locations Riyadh

Time type: Full time

Posted on: Posted 2 Days Ago

Time left to apply: End Date: February 25, 2025 (5 days left to apply)

Job requisition id: R2784202

• Location: Riyadh, Saudi Arabia
• Job type: Full Time

About the job

The Customer Engagement Lead plays a pivotal role in leading and executing marketing activities/projects seamlessly in line with our strategic objectives. The role is dedicated to creating positive customer experiences through effective communication, content creation/dissemination, problem resolution, external focus and contributes to our omnichannel and Go-To-Market (GTM) transformation initiatives.

Main Tasks

External Focus:

• Allocate 30% of time in the field to proactively engage with customers building genuine connections with HCPs, ensuring a deep understanding of their evolving needs.
• Act as an orchestrator by building a robust insights hub for the brand team by gathering and analysing team and direct customer feedback.
• Coordinate impactful events and nurture relationships with Key Opinion Leaders to enhance brand influence.

Marketing Strategy and Business Analytics

• Ensure robust understanding and implementation of marketing strategies, Patient Journey, Stakeholders mapping and Key priorities.
• Ensure full understanding and utilization of business performance metrics for both external reports and internal reports.
• Create business performance reports connecting external and internal KPIs to generate insights and identify new opportunities and challenges.
• Deliver insightful quarterly business performance reports to marketing team.

Marketing Operations:

• Contribute to operational planning aligned with CFT and follow up on execution of agreed upon projects while meeting projects’ KPIs.
• Maintain accurate records of activities and operational plan spend versus plan.
• Initiate, submit, and follow up on operations/execution related required approvals for the country.
• Mobilize the team for efficient execution of marketing activities and projects, implementing KPIs and fostering an agile work environment.
• Streamline operations by ensuring a thorough understanding of Sanofi processes and SOPs.
• Manage, operate, and maintain electronic systems.
• Set and coordinate brand periodical meetings.
• Understand customer personas deeply, leading content strategies across multiple channels.
• Oversee the execution of a global editorial plan and localization content/channel plans.
• Ensure implementation of the Glocal model and effective utilization of Content Localization Hub.
• Build strong relationships with creative agencies, leading approved local campaigns from inception to execution.
• Ensure clear and robust communication through copyediting and proofreading of materials.

Omnichannel, Digital & GTM Transformation:

• Act as a key contributor to the Omnichannel team, driving digital, omnichannel, and GTM transformation.
• Contribute to digital, omnichannel, and GTM transformation by proactively analysing omnichannel metrics and proposing new initiatives.
• Lead and oversee the development and implementation of innovative digital content strategies.
• Drive the digitalization of patient awareness/activation campaigns.

Maintain Compliance

• Abide by the requirements of the internal Code of Ethics.

Ethical Leadership

• Takes personal accountability to maintain a good knowledge and understanding of all ethics and governance relevant to the role.
• Escalates any decisions or seek the support of colleagues or management if personal knowledge and understanding is not at the level required.

Environmental and Safety Leadership

• To care for his/her own safety and wellbeing and the safety of others.
• Support and conform to Company safety rules and procedures.

Internal

• Marketing Team
• Sales Team
• Medical Team
• Regulatory affairs team
• Internal control
• Medical excellence
• Business operations
• GTMC
• Finance

EXTERNAL

• HCPs and KOLs
• Societies representatives
• External vendors

About you

Education:

• Bachelor’s degree preferably Pharmacy/Medicine.
• MBA or Academic Marketing Degree is preferable.

Experience:

• Minimum of 3 years commercial experience in pharmaceuticals.
• Transplant experience is preferred.
• For internal applicants, 12 months service in Sanofi is a must.

Skills:

• Exceptional written and verbal communication skills.
• Proficient in generating insights by analyzing diverse sets of data.
• Strong analytical and problem-solving skills.
• Customer-centric mindset.
• Proven ability to collaborate and coordinate efficiently with cross-functional teams.
• Robust project management skills.
• Flexibility to adapt to evolving business needs.
• Knowledgeable in digital solutions integration.
• Proficient in developing accurate, meaningful, and reliable reports.
• Self-starter with the ability to work independently and collaboratively.
• High accountability, commitment, and task orientation.
• Strong team player with multicultural knowledge.

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health.

Why Sanofi

As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life.