Senior Marketing Manager - MEA

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity:

From the moment you wake up in the morning until you go to bed at night consider the media you consume, the adverts you see, the apps you use, the websites you browse and almost all of the shopping you do online throughout the day. Chances are that every single one of those interactions, every single one of those experiences, was touched by an Adobe product.

The Adobe EMEA marketing team is looking for a Senior Marketing Manager for the Middle East to lead on marketing programmes that drive exponential growth in the Enterprise.

Reporting to the Head of Marketing for UKI, Middle East and Africa, the position is accountable for designing, managing, and executing both marketing planning and execution in region. This individual will lead on B2B field and channel marketing and collaborate with the EMEA Centre of Excellence teams to deliver digital campaigns, Executive Marketing and flagship events. The role is based in Riyadh and will be a key part of the regional leadership team located there.

This role requires a mix of strong commercial acumen, excellent messaging skills (to capitalise and localise Adobe’s global thought leadership themes) and the ability to drive results through effective field marketing. Knowledge and experience of working with Middle East executive and partner communities (IBM, Accenture, Microsoft, PWC, Publicis, etc) is desirable.

What you'll do:

• Manage all Adobe field marketing activity across Enterprise accounts in the Middle East.
• Use data and insights to inform decision making.
• Partner with sales leadership to align marketing initiatives with sales goals and pipeline objectives.
• Act as a liaison between the marketing and sales teams to ensure timely execution of marketing programs that support field sales efforts.
• Collaborate with leaders across the organisation and within region, including Marketing, Communications, Direct and Partner Sales, Solution Consulting and Adobe regional leadership.
• Partner with the BDR and sales teams to ensure the right tools, content, collateral, enablement and insights are available to maximize marketing impact.
• Work with key partners and their marketing teams and Adobe partner sales to drive growth in the channel.
• Instruct and manage regional content contributors and delivery partners such as local agencies.
• Optimise and regularly report on marketing performance.

What you'll need to succeed:

• Experience in enterprise marketing, segment or field marketing, with a proven track record in sales collaboration and integrated marketing programs in a high tech organization.
• Strong understanding of sales processes and the ability to collaborate with sales leaders to drive performance.
• Experience in managing cross-functional teams, with the ability to lead and influence without direct authority.
• Demonstrated ability to analyse marketing performance data and provide actionable insights and recommendations for improvement.
• Strong communication skills, both written and verbal in English and Arabic.
• Ability to present complex information in an accessible and compelling manner.
• Proven success in managing marketing budgets and optimizing resource allocation for maximum impact.
• Experience in both direct and channel marketing and event management.
• Ability to work independently/with a small team to manage a diverse workload.
• Strong organisational, time-management, analytical skills, attention to details, problem-solver, flexible work style, and is a strong teammate.
• Flexibility to adjust to changing priorities and handle multiple projects at once.
• Planning and Project Management.
• Skilled in Microsoft Office (Word, Excel, PowerPoint, Teams), knowledge of project management tools and virtual collaboration technology.

As our many awards will tell you, at Adobe you’ll be immersed in an exceptional work environment that is recognized around the world. You’ll be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you.

Adobe is an equal opportunity employer. We hire talented individuals, regardless of gender, race or colour, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful. This is what it means to be Adobe For All.

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