Senior Manager, Global Partnerships, Golf Events

Who We Are:

IMG is a global leader in sports, fashion, events and media. The company manages some of the world's greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company.

Endeavor is a global sports and entertainment company, home to many of the world's most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

Senior Manager, Global Partnerships, Golf Events

Key Responsibilities and Accountabilities

• Work with and take the lead from the Tournament Director and the Vice President Strategic Partnerships to successfully deliver all aspects of the contracted sponsorship activation for several sponsorship accounts.
• Gain a complete understanding of the sponsor's brand and their objectives for sponsorship activation from a central and local perspective. Understand and over-deliver the long term and short-term objectives and measures of success.
• Build trust and grow relationships with sponsors to ensure long-term partnerships.
• Ensure the sponsorship objectives are met and all elements of the sponsorship agreement are exceeded. Keep all parties up to date with sponsor requirements and agreements.
• Be the central point of contact for event teams throughout the sponsorship and assist in managing relations with the sponsor's central office.
• Work with event teams to ensure consistent sponsorship delivery across territories including brand messaging pre, during and post events.
• Set up meetings and maintain regular contact with event teams, as necessary.
• Liaise with event teams and sponsor local/central stakeholders to ensure effective activation.
• Proactively look for additional marketing opportunities for the sponsor. Explore opportunities to deliver cross-promotions through competitions, show information etc linking the events.
• Ensure sponsor design guidelines are adhered to across markets and sponsor's brand is represented in accordance with the contract for the event.
• Advise event teams on the design, build and content creation of sponsored features at the show. Liaise with sponsor's Central team on signing off feature plans and recharges.
• Revenue generation through upselling/recharging where relevant.
• Collect relevant post-event information to prepare event report for sponsor post-event.
• Research potential new partners, supporting the sales lead.
• Reach out to new brands and make introductions to the sales team for potential new partnerships.
• Support the wider IMG/Endeavor team beyond golf with connections within the Saudi market.
• Liaise closely with our client, on partner tracking and updates.
• Build out presentations with the creative team for delivery to prospective clients.
• Draft agreements for new partners and liaise with legal teams.
• Ensure payments are made on time, and invoices are issued.
• Create regular reports, and update sales trackers to mark opportunities and progress.
• Support IMG centrally, with company administration relating to the Saudi operations, including, but not limited to managing all payments through the IMG Saudi bank account, including non-IMG payments.
• Act as a local representative for IMG in matters related to bank and company management.
• Help renew trade licenses and other licenses as required.
• Assist with admin related to our company office within Riyadh.
• Support communications with vendors when there is a clear language barrier.
• A signatory for IMG Saudi.
• Appointed as GM and be on the commercial registration.
• Other duties that are within the scope of the role that may be required.

Unusual Challenges or Circumstances e.g. shift(s)/ unsocial hours/ travel etc.

• Regular weekend work where you may be required to travel to events in line with the golf portfolio, including the PIF Saudi International powered by SBIA.
• Outside of event travel, there will be a requirement to travel for meetings as part of the role.

Key Results Areas

• Over-delivery of the current sponsorship contracts.
• Successful execution of sponsorship deliverables in all markets.
• Upselling and/or offering additional opportunities to the sponsor where relevant.
• Identifying appropriate opportunities for brand collaborations and value-adds.
• Contribution to expanding the relationship beyond current contracts.
• Support the Tournament Director and the Vice President Strategic Partnerships to promote extension/expansion of existing deals e.g. case studies, delivery reports and growth proposals.
• Positive feedback from both internal and external stakeholders and team members.

Your Career at IMG

IMG is highly invested in the career development of its employees. If successful in your role, it should provide you with a stepping stone to the next stage and beyond. Examples of roles that people previously advanced to from the role or the level of this position are Senior Account Manager. It is important to note that while most people look at the position of their line manager as the next step, there is significant opportunity for cross-promotion across the many different divisions of the company. This is possible because of the vast scope of our company and will be strongly encouraged.

As a valued employee, you will have access to development tools including the Events Leadership Academy and the Events Mentoring scheme to support your career and personal development with IMG.

Knowledge and Experience

• Good knowledge of the events industry, preferably in Golf.
• A strong track record of delivering complex sponsorship activations to a high standard.
• Knowledge of PR, brand marketing and social media from a sponsorship delivery point of view.
• Experience of event management and/or brand activation at licensed events.
• Experience of working with multiple concurrent events internationally.

Skills & Abilities (Personal and Professional)

• An effective leader with strong people management skills and ability to excel in a fast-paced environment.
• Working knowledge of MS Office software, including Word, Excel, Outlook, and PowerPoint.
• Strong verbal and written communication skills in both English and Arabic.
• Ability to build long-lasting working relationships with internal and external stakeholders.
• Ability to self-direct and motivate and work with minimal supervision.
• A strong team player that is flexible dependent on business demand.
• Excellent time management skills, ability to work calmly under pressure whilst meeting deadlines.
• Strong organisational skills with the ability to multitask and prioritise.
• An ability to be confident at dealing with clients of all levels, able to modify approach and tone appropriately.
• Media and Commercial awareness.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.