Product Specialist B2C

We are the Nestlé Nespresso SA Company and are proud to be one of the fastest growing operating units of Nestlé. Our passionate, entrepreneurial-minded team has transformed Nespresso into the reference in portioned coffee and one of the world’s most trusted brands. Our growth comes from our commitment to research and development in order to pioneer and be the reference in the portioned coffee sector to provide the very highest quality coffees that could be enjoyed in the comfort of consumers' own homes and also savored at out-of-home locations, such as restaurants, hotels, offices and luxury retail businesses. We guarantee quality by taking a careful, thoughtful approach in how we source our ingredients, produce and market our premium coffee products. With corporate headquarters in Lausanne, Switzerland, Nespresso is present in over 60 countries and counts over 12,000 employees worldwide. To learn more visit www.nespresso.com.

Nespresso is on a mission, through uncompromising choices, to bring exceptional and sustainable coffee to your home. With every cup, we elevate coffee moment into a movement, with taste and purpose. Cultivating coffee as an art, to grow the best in each of us.

Here’s why we think you should choose us:

• Free coffee machine + Monthly Nespresso credit
• Exclusive employee discounts
• Excellent training and development programs
• Growth opportunities
• Free unlimited coffee during working shifts
• And much more!

Position Summary:

Manage the channels product portfolio of coffee, machines, accessories and services, by implementing global product launches & themes (IAP) conform market needs, execute CRM calendar and execute market specific local initiatives.

A Day in the Life of a Product Specialist B2C:

Manage the channel's product portfolio:

• Execute the product strategy and execute commercial value propositions (incl. new products/services)
• Review the channel's portfolio performance continuously to understand and suggest possible optimizations, e.g. promotion, pricing, portfolio rationalization, with support from data & insights
• Conduct annual deep dives on market, trends and competitive development for coffee, machines, accessories and services to fuel the local product strategy and marketing plan, in collaboration with Data & Insights
• Benchmark local performance with international best practices and local competitive environment
• Provide input for monthly sales forecasting of the channel's portfolio, in close cooperation with the Data & Insights and channels.

Implement global product launches & themes to market needs:

• Execute all permanent and non-permanent (IAP) launches in the area of coffee, machines, accessories and services for the channel
• Execute the activation (e.g. acquisition, promotion) strategy for the channel
• Execute the CRM calendar
• Execute market specific local initiatives
• Support continuous improvement through conducting pre- and post-evaluations of product launches & themes
• Lead multidisciplinary team in the execution of the full launch plan, e.g. kick-off and sign-off meetings, project team meetings
• Internal launch activations, e.g. internal activation, in-office communication, internal newsletter, intranet
• Create regular reporting for Nespresso HQ and MT (channel aligned) to highlight performance on main KPI’s.

What will make you successful:

Education:

• University degree in marketing, commercial or equivalent.

Professional experience:

• At least 4 years experience as Product specialist or relevant experience.

• Worked for an organisation with leading brands and a strong commercial mindset.

• Experience in project management (of complex projects).