Social Media Specialist

Position: Social Media Specialist

Location: Riyadh KSA

Salary range: 5000-6000 SAR.

Responsibilities:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Create creative and attractive content across the company's various platforms.
• Develop and implement a consistent content strategy aligned with the company's goals.
• Manage and edit the content of all the company's platforms.
• Analyze content performance and provide detailed reports to measure impact.
• Cooperate with other teams to ensure content integration across all company channels.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
• Set up and optimize company pages within each platform to increase the visibility of the company's social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Monitor SEO and web traffic metrics.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up to date with current technologies and trends in social media, design tools and applications.

Skills Required:

• Proven working experience minimum 2-3 years in social media marketing.
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
• Demonstrable social networking experience and social analytics tools knowledge.
• Adequate knowledge of web design, web development, CRO and SEO.
• Knowledge of online marketing and good understanding of major marketing channels.
• Positive attitude, detail and customer oriented with good multitasking and organisational ability.
• Fluency in English & Arabic.