Digital Marketing Specialist

The Professionals

Riyadh

SAR 150,000 - 200,000

Job description

Responsibilities

Digital Strategy: Develop, implement, and manage comprehensive digital marketing strategies aligned with company goals, utilizing various channels such as SEO, SEM, email marketing, social media, and content marketing.
Content Creation: Create engaging and relevant content for various digital platforms, including website, blogs, social media, and email campaigns.
SEO and SEM: Optimize website content and structure for search engines and manage paid advertising campaigns to increase visibility and traffic.
Social Media Management: Develop and execute social media campaigns, analyze performance, and engage with the online community to build brand presence.
Analytics and Reporting: Monitor and analyze digital marketing performance using tools such as Google Analytics and provide regular reports and insights to improve strategies.
Conversion Optimization: Implement strategies to improve website and landing page conversion rates, from design to user experience enhancements.
Budget Management: Manage and allocate digital marketing budgets effectively to maximize ROI.

Qualifications

Bachelor's degree in Marketing, Business, or a related field.
(0-2) years of experience in digital marketing, with a track record of successful campaigns.
Proficiency in digital marketing tools and platforms, including Google Ads.
Solid understanding of SEO, SEM, and social media best practices.
Strong analytical skills and the ability to interpret data to make informed decisions.
Excellent written and verbal communication skills.
Creative mindset and the ability to think outside the box.
Certifications such as Google Ads is a plus.