Business Development Manager

Purpose of the job:

To lead the school’s business development initiatives by building and sustaining strategic partnerships, driving advertising efforts, and overseeing all aspects of the letting’s operations. The role is focused on expanding revenue streams, enhancing the school’s community engagement, and ensuring seamless coordination of business activities in alignment with the school’s mission and vision.

Role and responsibilities:

Business Development

1. Develop and implement a strategic business development plan aimed at increasing the school’s revenue and community presence.
2. Establish and maintain strong relationships with key stakeholders, including potential partners, local businesses, and community organizations, to support growth objectives.
3. Conduct in-depth market analysis and benchmarking to refine business strategies and identify competitive opportunities.
4. Lead the creation of high-impact business proposals, presentations, and initiatives to drive revenue growth.
5. Monitor and report on the performance of business development activities, including revenue, costs, and surplus, recommending improvements to meet departmental KPIs.
6. Develop a pipeline of opportunities weighted based on opportunity stage, in order to better manage forecasted revenue.
7. In line with the Marketing Department develop an annual campaign plan, layering BDM focused exposure to guarantee eyes are on event.
8. Proactively form a research and development team to look into new ways of generating additional revenue for the school.
9. Develop a best in class catering opportunity, in collaboration with the School Services Department, for the community, expanding the offer to maximise F&B provision throughout the annual lifecycle of the school.
10. Corporate client engagement should be conducted to generate opportunities for the School to benefit from a strong Corporate Enrolment Programme, sponsorship opportunities, CAPEX, etc.

Lettings Operations and Logistics

1. Take ownership of the planning and coordination of lettings, ensuring client satisfaction and alignment with the school’s policies and standards.
2. Manage the logistics for lettings, from booking to event execution, coordinating with relevant teams to ensure resources and staff are adequately prepared.
3. Implement and maintain booking records and schedules, monitoring facility usage to maximise availability and revenue potential.
4. Establish strong, long-lasting connections to foster partnerships and support goals.
5. Work with Accounts Department to create a strong pricing matrix for the various facilities rentable. Create a seasonality plan based on usage statistics.
6. Develop a camps programme for holidays, ensuring the school maximises revenue during school holidays.

Partnership Acquisition and Management

1. Collaborate with the Marketing & Communication Manager to implement a targeted acquisition strategy that attracts partners aligned with the school’s values and objectives.
2. Build and manage a comprehensive CRM database of potential partners that align with BISJ’s values; including parent community, local and international businesses in various sectors.
3. Identify potential business partners and build tailored proposals to secure mutually beneficial agreements.
4. Manage relationships with business partners, ensuring high levels of satisfaction and engagement.
5. Work with internal teams to integrate key deliverables into events, advertising, and promotional activities.
6. Termly track and report on new partnerships, monitoring ROI and recommending improvements, in line with the Departments KPI’s.

Leadership and Team Development

1. Provide leadership and guidance to team members involved in business development, lettings, Extracurricular Activities and Trips.
2. Foster a culture of continuous improvement and collaboration within the team.
3. Identify professional development opportunities for team members to enhance their skills and performance.

Safeguarding:

1. All background checks must be completed prior to the start of employment or updated as necessary during employment.
2. BISJ’s mandatory Safeguarding training must remain current and up to date for all staff members throughout their time in the position.
3. It is essential to consistently adhere to BISJ’s Safeguarding and Child Protection Policy, ensuring that any concerns are promptly reported to the Designated Safeguarding Lead(s) (DSL).

Qualifications and education requirements

1. Bachelor’s degree in Business, Marketing, Advertising, or a related field.

Knowledge

1. Strong leadership skills and the ability to mentor and develop team members.
2. Marketing & Advertising principles.
3. Market research and data analysis skills.
4. Excel proficiency and CRM platform proficiency.

Preferred skills

1. Excellent communication, negotiation, and relationship-building skills.
2. Ability to balance multiple responsibilities.
3. Excellent interpersonal skills for fostering client relationships and building community engagement.
4. Commercial awareness: Understanding market dynamics and identifying business opportunities.
5. Attention to detail and problem-solving skills.

Experience

1. Demonstrated experience in business development, strategic partnerships, or event management, with at least 5 years in a managerial or leadership role.
2. Proven track record of successful project delivery and revenue generation.
3. Experience in managing cross-functional teams and driving organisational change.