Senior Digital Planner

GroupM is looking for a Digital Planner who will be responsible for the planning of all media campaigns for assigned clients.

If you are interested in joining us, take a look at the requirements below and join the challenge!

OBJECTIVE AND SCOPE OF THE ROLE

1. To deliver the most effective media plan given a budget and an objective;
2. Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying);
3. Deliver competitive report and analyze campaigns results;
4. Analyze campaigns, and recommend tactical changes to maximize campaign performance.

RESPONSIBILITIES

1. To be aware and update about the commercial offer of the online channels in performance market;
2. Usage of the different tools to evaluate the plan’s results;
3. Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting);
4. Collaborates with agency cross functional teams and client's suppliers, including creative agencies.

ABOUT YOU

1. University degree preferably in Economics, Advertising or Marketing and Communication;
2. At least 5 years experience in Digital Media Planning;
3. Proactivity and collaborating skills;
4. Fluent English;
5. Accuracy, precision, attention to details and meet deadlines.

LOCATION

Wpp Campus in Milan (plus the option for hybrid working)

We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99.