Social Media Specialist

Job Responsibility

Objectives of this role

Think you have what IT takes to create great content?

We are looking for content creators for multi-brands choices ie. Skin care, hair care, cosmeceutical, supplements etc. to support our marketing initiatives.

The content creator will be responsible for developing high-quality, engaging, viral copies for social media, digital platforms marketing materials, and other platforms.

You will be involved in all about and make significant content contributions that elevate branding performance and style guide to efficiently maximize the impact of generated contents.

You will experience the successes and challenges of content from the market players and will reflect into your work, sharing learnings with coworkers and stakeholders to consistently deliver excellence.

Responsibilities (At Least 3 Points)

• Create original, native and engaging content for our social media accounts, Twitter (X), TikTok, Facebook, Instagram, and YouTube.
• You will be responsible for researching and turning content ideas into videos, images, infographics, and text captions.
• Assist the Content Manager to create and execute a content calendar.
• Collaborate with the marketing team to ensure that every piece of content is relevant and helps the company maximize engagement, reach, and sales.
• Maximize consumer engagement with marketing content.
• Share insights on market players marketing contents to enhance skillsets.
• Ensure every piece of content you create aligns with our brand voice.
• Encourage collaboration to unify marketing output.
• Develop company marketing and branding presence throughout all channels.
• Collaborate across teams to determine and solve campaign objectives.
• Monitor digital engagement metrics.
• Promote company offerings to reach new audiences.
• Research market trends and developments relevant to campaign subject matter.
• Aid with the visual layouts of promotional materials.

Job Requirements

Skills and Qualifications

• Able to speak in English and Bahasa Malaysia.
• Candidates must possess at least Diploma.
• A strong passion for staying updated on current social media trends is essential for excelling in this role.
• Exceptional skills in copywriting, social media management, or video production.
• In-depth understanding of social media trends, hashtags, and engagement strategies.
• Proficiency in using creative tools such as Adobe.
• Demonstrated experience in crafting engaging content for platforms like Twitter, TikTok, Facebook, Instagram, and YouTube.
• Ability to transform ideas into captivating content.
• Skill in integrating the brand’s voice and identity into digital content.
• Extensive familiarity with major social media platforms.
• Self-motivated with the ability to work independently.
• Strong written and verbal communication skills.
• Excellent organizational and time-management capabilities.
• High level of computer literacy.

Preferred Qualifications

• Proven track record of producing high-quality native marketing content.
• Ability to handle multiple competing priorities effectively.
• Advanced knowledge of social media platforms, including TikTok, Instagram, Facebook, Twitter, etc.
• Thorough understanding of effective marketing strategies.
• Fluency in multiple languages, particularly English and BM. Proficiency in additional languages is a plus.

Job Benefits

• 16 Annual Leave entitlement upon employment confirmation.
• Employee entitlement of personalized company ranges of products ie. hair care, skin care & other categories.
• Standard employee entitlement on KWSP, SOCSO contribution.
• Free Parking.
• Performance-based incentives available.
• Optical, dental care allowances.
• Coffee & tea supplies provided.
• Young, energetic cultured company, open for feedbacks & two-ways communications.
• Formal attire is not necessary. Individual presentation: Smart casual/ Presentable/ Light makeup.