Social Media Specialist

Job Requirements

1. Possess minimum Certificate/Diploma or above
2. Can speak in English and Mandarin
3. Knowledgeable about Social Media platforms and tools and possess a clear understanding on how Social Media value adds to a business/brand
4. Have the entrepreneurial in your approach and savvy value-added thinker
5. Industry knowledge: Web 2.0 and social media related platforms, technologies, applications, development and challenges
6. At least 2 years of working experience in the related field is required for this position
7. Ability to work independently and under pressure with high degree of confidentiality
8. Strong understanding of current online marketing concepts, strategies and best practices
9. Energetic, digital savvy and in tune with a wide variety of social media activities and opportunities (Facebook, Instagram, XiaoHongShu is a must)
10. Comfortable with flexible working hours and capable of managing tasks independently in a remote setup
11. Experience in influencer outreach, including negotiating terms and pricing
12. Excellent communication and client servicing skills
13. Entrepreneurial mindset with a proactive and value-added approach to problem-solving
14. Possess knowledge of social media tools (i.e., SEO, SEM, etc.) is advantageous
15. Familiarity with design tools (Adobe Photoshop, Adobe Illustrator, Canva, Capcut) and a strong sense of aesthetics
16. Familiarity with GenAI and how to incorporate GenAI to the day-to-day task
17. Develop, manage, and monitor content for clients on social media platforms such as Facebook, Instagram, TikTok, and XiaoHongShu
18. Create engaging and on-brand visual content, requiring basic design skills (knowledge of tools like Adobe Photoshop, Adobe Illustrator, Canva is a plus)
19. Implement and update social media posting schedules, promotions, and event content
20. Analyze social media metrics and generate reports to evaluate the effectiveness of campaigns
21. Provide insights and recommendations for campaign or promotional strategies
22. Stay up-to-date with the latest social media trends and competitor strategies
23. Interact with clients daily to understand their requirements and provide timely updates and feedback
24. Handle internal and external feedback or correspondence promptly
25. Adapt and take on additional roles as needed within the startup environment, including content strategy, copywriting, and analytics
26. Conduct influencer outreach for clients, negotiate terms and pricing, and manage relationships with influencers
27. Be prepared for occasional after-hours responses due to the flexible and remote nature of the job

Benefits

• EPF
• SOCSO
• Yearly bonus
• Medical and Hospitalisation Leave

Skills Required

• Problem Solving
• People Management
• Coordinating with Others
• Service Orientation
• Attention to Detail
• Creativity
• Responsibility
• Communication Skill

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