Social Media Marketing Specialist

Responsibilities

Strategy Development: Develop and implement a comprehensive social media strategy aligned with the company's marketing goals.

Content Creation: Create and curate engaging content (text, images, videos) for various social media platforms (Instagram, TikTok)

Community Management: Engage with followers, respond to comments and messages, and build a strong online community.

Analytics and Reporting: Monitor and analyze social media performance using analytics tools. Generate reports on key metrics and use insights to optimize strategies.

Trend Monitoring: Stay up-to date with the latest social media trends, tools, and best practices. Innovate and experiment with new features and platforms.

Crisis Management: Handle any social media crises and develop communication plans to address issues effectively.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Strong understanding of social media platforms, analytics tools, and trends.
• Good knowledge in skincare products would be advantage
• Strong organizational and multitasking skills.
• Experience with social media advertising and campaign management.