Shopper Development Manager

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognised brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programmes that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title: Shopper Development Manager

Travel Required?: Travel - 50% of time

Hybrid

No Relocation Assistance Offered
Job Number #163873 - Sabah, Sabah, Malaysia

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals.

What you will do

Core Responsibilities:

1. Translate marketing and retail environment strategies into omnichannel customers programs.
2. Gather market intelligence and identify shopper insights to develop effective shopper engagement programs.
3. Roll out shopper engagement programs including promotion plan, merchandising program, display drives, sampling, new product distribution planning etc.
4. Actively participate in Colgate Business Planning (CBP) Discipline and perform analysis of retail environment versus plans monthly performance review volume, sales, level of investment, GTN, market shares, distribution, 5Ps, and adjust strategies based on main findings / opportunities.

Day-to-Day Responsibility

1. Regular visit trade to gather information on trade activities, capturing learnings and insights, using them to improve and enhance Colgate's programs.
2. Keep database of competitive activities and promotions, drawing insights and applying them to Colgate's programs.
3. Coordinate with key account managers for shopper program opportunities and requirements.
4. Coordinate with marketing on merchandising materials design and development.
5. Work with suppliers/local agency for the adaptation, procurement and on-time and complete delivery of all merchandising materials.
6. Evaluate effectiveness of shopper programs implementation.
7. Plan and coordinate execution of promotion and display plans with key account managers and Distributor Trade Marketing Manager.
8. Lead effective implementation of detailing plan, monitoring and analyzing the results and taking steps to improve performance.
9. Identify and implement opportunities for product sampling.
10. Coordinate new product launches planning.
11. Set expectations and provide guidance to distributor representatives to ensure clear understanding of Colgate's standards.
12. Performs other duties as assigned.
13. Complies with all policies and standards.

Requirements

1. Holds a Bachelor’s or Master’s degree in a related field (marketing, business, etc.).
2. At least 5 years of experience in key account management, trade marketing, category management, etc.
3. Omnichannel management experience would be a plus.
4. Proven analytical & strategic thinking capability.
5. Possess good grasp of financial insights (P&L) to recommend initiatives and achieve financial goals, understanding the financial impact on the business.
6. Self-starter who can work well both independently and across multi-level stakeholder groups.
7. Ability to work under pressure and adapt quickly to change in a fast paced environment.
8. Proficient in Google suite of products (especially in Sheets, Docs & Slides).
9. Excellent verbal and written communication skills.

Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.