Senior Executive – Revenue & Planning

Job Summary:

The role will be responsible for strategic planning support for pricing, products as well as projects under the Hospitality & Leisure department.

Key Responsibilities:

Strategy

• Identify gaps and recommend opportunities for each asset and engage resources into activity planning so that revenue targets are achieved.
• Work closely with superiors to prepare strategies and tactics to drive profitable visitation.
• Ensure the consistency of various consumer promotions across different channels and segments.
• Develop KPIs for the commercial team to drive yield and volumes for the business.
• Work closely with the Performance Management team to set targets and monitor results.

Pricing & Product

• Ensure relevance of pricing research and data used in price recommendations and provide feedback on pricing and packaging.
• Bring new business insights through curiosity and resourcefulness in collecting and analyzing data (e.g., interview stakeholders, benchmark competitors, research market environment, create surveys).
• Implement and maintain procedures for effective workflow for all pricing and product-related areas.
• Recommend processes for sales, reservations, or ticketing that are coherent with the overall strategy for the market and drive upselling.

Business Development

• Assist in the preparation and review of revenue projections for newly identified business opportunities.
• Review the current business plan for any improvement opportunities and develop business growth strategies and plans.
• Evaluate new business opportunities by conducting due diligence, market & feasibility studies.
• Work closely with the Leisure & Hospitality team to source business strategic partners to enhance competitiveness and profitability.
• Review business contracts, agreements, and proposals and negotiate with stakeholders on business terms.
• Constantly keep abreast of the latest developments in best park operation practices.

Qualifications:

• Degree from a reputable and recognized university.
• 3 years of industry experience in business planning, analytics, and sales reporting is preferred. Additionally, experience in business development and leasing will be considered an advantage for this role.

Skills & Abilities:

• Self-starter with an analytical mindset and structured problem-solving approach with an ability to drive key initiatives to successful outcomes.
• Competence in MS Office software, especially Excel, is required.
• Analytical with strong critical thinking and problem-solving skills.
• Good communicator who can clearly verbalize, write, and present data to stakeholders.
• Self-motivated and take initiative with accuracy and attention to detail.