Senior Executive (Property Sales & Marketing)

Senior Executive (Property Sales & Marketing)

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• Conduct market research, competitor analysis, and lead profiling to support strategic business decisions.
• Collaborate with architects and designers to develop high-quality computer-generated images (CGIs) for project marketing.
• Coordinate with creative agencies to develop advertising and promotional (A&P) materials for projects and products.
• Assist in the development and management of project websites and social media platforms to enhance online presence.
• Plan, organize, and execute sales and marketing events such as sales launches, promotional campaigns, roadshows, and exhibitions to drive sales performance.
• Oversee the preparation and execution of marketing collaterals, project videos, scale models, and digital marketing materials.
• Develop and present monthly marketing plans and weekly sales and marketing updates for internal meetings.
• Work closely with internal teams and external partners, including agencies, suppliers, solicitors, bankers, and authorities, to ensure smooth execution of marketing activities.
• Manage the application and renewal process for Developer's License (DL) and Advertisement & Sale Permit (AP), ensuring compliance with regulatory requirements such as HIMS.
• Analyze market data and sales performance to provide insights and recommendations for improving marketing and sales strategies.
• Ensure all sales and marketing activities comply with quality, safety, health, and environmental standards set by the company.
• Coordinate interdepartmental and external workflows to ensure timely completion of marketing initiatives.
• Undertake additional responsibilities as assigned by the management.

Job Requirements:

• Bachelor's Degree or Diploma in Marketing, Business Studies, Business Management, Estate Management, or a related field.
• A minimum of 5 years' experience in a similar role, preferably in the property development industry.
• Strong knowledge of marketing strategies, property market trends, and branding best practices.
• Proficiency in English and Bahasa Malaysia (both written and spoken); Mandarin proficiency is an added advantage.
• Good computer literacy, including experience with online marketing and social media management.
• Excellent communication, negotiation, and interpersonal skills.
• Analytical mindset with the ability to interpret market data and optimize sales strategies.
• Strong project management and coordination skills to handle multiple tasks and stakeholders efficiently.