SENIOR EXECUTIVE, GROUP BUSINESS DEVELOPMENT

SENIOR EXECUTIVE, GROUP BUSINESS DEVELOPMENT

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• Assisting in the implementation and monitoring of marketing initiatives/activities for local and international level.
• Assist in development of marketing materials for Hospital services such as brochures, pamphlets, flyers & write up etc.
• Arranging for the effective distribution of marketing materials and development of such materials.
• Develop excellent networking with all stakeholders (internal & external).
• Generation of new business database.
• To identify and develop strategies for new business opportunities for local and international level.
• Maintaining and updating mailing databases.
• Responsible for securing Insurance Companies/TPAs from both local & international level.
• Building close rapport with existing Insurance clients by implementing health initiative programmes and campaigns.
• Assisting in the delivery of approved strategies.
• Organising and attending events and exhibitions especially for local and international activities.
• Contributing to and developing long term marketing plans and strategies.
• Securing sponsorship to assist with the publicity and funding of marketing projects.
• Carrying out market research and customer surveys to assess demand, brand positioning and awareness.
• Monitoring competitor activity.
• Evaluating marketing & event campaigns.
• Responsible for achieving the set target for the department and managing budgets.
• Supporting other colleagues in other aspects of marketing initiatives.
• Responsible for implementing marketing strategies mainly in Thomson Hospitals Sdn Bhd, Malaysia i.e. all promotional activities that will position/enhance the image/brand of the hospital and continue to execute existing roles and responsibilities in current position.
• Liaising, monitoring and maintaining relationships with a range of stakeholders (Insurance Co, Insurance Agents, Corporate, NGO etc).
• Assist in event management (Symposium, Health Talk, Health Screening etc) and other promotional activities.

Requirement

• Degree in Business / Marketing and or certificates in any management related field.
• Minimum 2 years experience in medical field, preferably within a marketing environment.
• Working experience handling General Practitioner (GP) related sales/services an added advantage.
• Excellent interpersonal and communication skills.
• Must be able to work under pressure.
• Must be a team player and the ability to work independently.

Established in 2008, Thomson Hospital Kota Damansara ("THKD"), formerly known as Tropicana Medical Centre, is the flagship hospital of TMC Life Sciences Berhad, one of the fastest growing healthcare groups in Malaysia. We provide outstanding, value-based medical care to the highest standards through world-class facilities and comprehensive medical and surgical services. Located in a prime alcove in greater Kuala Lumpur, THKD is easily accessible via all modes of transportation, including the Mass Rapid Transit (MRT) system.

As a multidisciplinary tertiary hospital, we house a panel of over 100 Consultant Specialists with internationally accredited qualifications from institutions across the globe in Malaysia, Australia, India, Singapore, the United Kingdom, and the United States of America. With our state-of-the-art medical technology and modern facilities, we are able to deliver world-class quality of care to local, regional, and international patients.

In line with our vision of being an international healthcare hub, THKD is embarking on an expansion project that will triple its capacity from 205 to 600 beds, complete with new centres of excellence, a health screening centre, additional operating theatres, specialist clinics, exciting concept stores, and plenty of parking space. Targeted to complete by 2021, the expansion will make THKD one of the largest private hospitals in the region.

A member of Thomson Medical Group Limited, Thomson Hospital Kota Damansara is committed to providing premier, private integrated healthcare services to customers all over the world.