Senior Digital Marketing Executive

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Responsibilities:

• Developing and executing digital marketing strategies across platforms like SEO, SEM, email, social media, and display advertising.
• Managing online brand presence, including social media platforms, website updates, and content creation.
• Planning and executing online advertising campaigns, such as Google Ads, Facebook Ads, and other paid digital channels.
• Monitoring and analyzing campaign performance using analytics tools to assess KPIs and ROI, making adjustments to optimize performance.
• Collaborating with content and creative teams to ensure digital campaigns align with brand voice and goals.
• Managing email marketing campaigns, including segmentation, personalization, and automation.
• Staying updated on digital marketing trends and competitors' strategies to ensure the company remains competitive.
• Budget management for digital campaigns, ensuring cost-effective spending and high return on investment.
• Engaging with the online community and fostering audience interaction through community-building efforts and influencer collaborations.
• Reporting on performance metrics and presenting findings to senior management for strategic decision-making.
• Acquire insight in online marketing trends and keep strategies up to date.
• Maintain partnerships with media agencies and vendors.
• Handling ad hoc projects and initiatives by addressing urgent needs or opportunities as they arise.

Application Questions:

Your application will include the following questions:

• How many years of digital marketing experience do you have?
• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Digital Marketing Executive?
• Which of the following online advertising methods do you have experience with?
• Do you have experience with Search Engine Marketing (SEM)?
• Do you have experience with Search Engine Optimisation (SEO)?

What can I earn as a Digital Marketing Executive?