Senior Digital Marketing Executive

Machines Sdn Bhd
Shah Alam
MYR 30,000 - 60,000
Job description

Job Responsibility

  • Optimize online advertising costs and campaigns in multiple online platforms i.e. full suite from Google and Meta, TikTok, Lazada, Shopee, etc.
  • Well versed in Ads Manager, Business Manager and relevant social media advertising tools.
  • Understand the integrated marketing campaigns and how digital plays its role in the plan to drive uplifts in the relevant metrics i.e. impressions, reach, CTRs, etc.
  • Strategize and manage digital marketing campaigns and summarize reports.
  • Measure the performance of digital marketing efforts using a variety of web analytics tools.
  • Analyze data and leverage data insights to develop online marketing campaigns responding to the products.
  • Manage and control marketing spending vs budget to achieve maximum ROI.
  • Responsible for the performance of all online metrics to achieve maximum ROI.
  • Active research for new trends and customer insights and buying journey to improve product and service satisfaction.
  • Assist in all marketing-related activities and any other assignments that may be assigned from time to time.
  • Collaborate with principal/creative teams to produce engaging content tailored to channel.

Job Requirements

  • Candidate must possess at least a Bachelor’s Degree in Marketing, Digital Marketing, Business Communication OR similar disciplines.
  • Minimum 2-3 years of digital marketing experience in any high energy, fast moving industry.
  • Fluent written/spoken English. Good command of written and oral Bahasa Malaysia/Mandarin is a plus point.
  • Good working knowledge and hands-on experience in SEO, PPC, social media, email marketing and major digital analytic/monitoring tools.
  • Energetic, detail-oriented and results-oriented self-starter.

Job Benefits

  • Flexible Working Hour
  • Casual Wear
  • Staff Discounts
  • EPF & SOCSO
  • Free Shuttle Van
  • Insurance Coverage
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